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Campaign Manager
Liham Consulting Pty (Ltd)Johannesburg, South Africa30+ days ago
Job descriptionCollaborating with Customer Success, Product, and Data teams to define campaign objectives. Selecting target merchant segments based on product gaps, lifecycle stage, or risk indicators. Monitoring campaign engagement, conversions, and merchant. Identifying gaps in offer fit, messaging, or targeting and adjust as needed. Tracking leading and lagging indicators to evaluate commercial impact and customer outcomes. Coordinating multi-channel campaigns (phone, email, SMS, digital) with internal teams. Briefing Cross & Upsell Consultants and Customer Success teams on campaign objectives and messaging. Post-campaign, assess whether the offer met merchant needs and drove intended outcomes. Collecting qualitative and quantitative feedback from merchants and internal teams. Recommending refinements to product bundling, pricing, or future campaign targeting.
Job Description
- Collaborate with Cross & Upsell, Retention, and Channel teams to allocate merchants and avoid overlap.
- Ensure targeting aligns with account ownership structures and portfolio segmentation.
Campaign Strategy & Planning
Performance Tracking
Campaign Execution
Offer Suitability & Fit Assessment
Qualification & skills
Diploma / Degree qualification
Minimum of 3 years working experience
Must come from Financial services background
Must be Campaign Design & Planning competent
Must have Project Management experience
Suitable candidates will be contacted. If you do not get a response within 14 days, please consider your application unsuccessful.
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Campaign Manager • Johannesburg, South Africa
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