Sales Manager - East Africa (Luxury Safaris Division)

African Safari GroupZA

4 days ago

Job description

Job title : Sales Manager - East Africa (Luxury Safaris Division)

Job Location : South Africa,

Deadline : December 06, 2025

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The Opportunity

We’re seeking a visionary Regional Sales Manager – East Africa to lead our flagship division across Kenya, Tanzania, Rwanda, Uganda, and Zanzibar.

This is a strategic leadership role with full ownership of regional growth, team performance, and product alignment.

You’ll lead and inspire a team of up to 25 luxury travel consultants while partnering with our Recruitment, Product, Marketing, and Technology departments to build a powerful ecosystem of sales excellence.

If you’re a dynamic leader who thrives at the intersection of people, product, and performance — this is your stage.

Key Responsibilities

Strategic & Regional Leadership

Define and execute the vision and growth strategy for ASG’s East Africa Division.

Ensure commercial performance, client excellence, and regional brand strength.

Drive improvement through data-led decision-making and cross-department collaboration.

Team Leadership & Development

Lead, coach, and develop a high-performing remote team of luxury consultants.

Partner with Recruitment to attract top-tier sales talent.

Implement mentorship, coaching, and performance structures that drive excellence.

Product & Partnership Growth

Expand and curate the East Africa portfolio with Product and Tech teams.

Strengthen partnerships with lodges, DMCs, and conservation partners.

Champion sustainable tourism and community-focused initiatives.

Cross-Department Integration

Collaborate with Marketing on regional campaigns and global visibility.

Partner with Tech to optimise CRM, AI tools, and digital performance.

Promote synergy between East and Southern Africa divisions.

Performance & Innovation

Oversee CRM adoption, analytics, and conversion reporting.

Represent ASG at top trade shows (e.g. KILIFAIR, Karibu Fair, WTM Africa).

Use insights and innovation to lead the region’s competitive growth

Requirements

5+ years of experience in luxury safari or travel sales, with strong East Africa expertise.

Proven leadership of remote or hybrid sales teams.

Strong network across East African lodges, DMCs, and tourism partners.

Proficiency in CRM systems and digital tools (Wetu, NightsBridge, ResRequest).

Data-driven mindset and strategic agility.

Excellent communication, interpersonal, and cross-cultural leadership skills.

Advantageous : Swahili or French language proficiency.

Benefits

Competitive base salary + performance-based incentives.

Full remote flexibility and cross-continental collaboration.

Strategic leadership of one of ASG’s flagship regional divisions.

Opportunity to shape the East Africa growth vision within a tech-forward luxury travel brand.

A values-driven culture rooted in innovation, collaboration, and sustainability.

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