Senior Digital Marketing Strategist - Global B2B Campaigns

Senior Digital Marketing Strategist - Global B2B Campaigns at Webrepublic (Pty) Ltd | softgarden

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Senior Digital Marketing Strategist - Global B2B Campaigns

Full Time

Hybrid

Cape Town, South Africa

With Professional Experience

11 / 7 / 25

Over the last decade, Webrepublic has grown from an ambitious startup into Switzerland’s leading digital agency. More recently, Webrepublic has launched a subsidiary in South Africa to work hand-in-hand with our HQ in Switzerland. Our team in Cape Town has grown, and we are now looking for a Senior Digital Marketing Strategist to expand our local presence into a large-scale operation.

As a Senior Digital Marketing Strategist , you'll own complex, multi-market B2B campaigns from brief to optimisation. You'll transform objectives into media strategies, align stakeholders, and ensure delivery across all digital touchpoints, working with internal experts and external partners. This role requires strategic depth, analytical rigour, and a hands-on approach to achieve results.

Key Responsibilities

Reporting directly to the Director Strategy & Acquisition , your duties and responsibilities will include, but will not be limited to :

• Lead the strategic planning and execution of global B2B marketing campaigns across digital, social, trade media, and search channels,
• Challenge and refine client briefs to sharpen objectives, target audiences, and channel mix,
• Coordinate internal teams and external partners to ensure seamless campaign delivery,
• Define and oversee tracking, tagging, and reporting frameworks to enable transparent performance measurement,
• Monitor and optimise campaign performance based on data insights and stakeholder feedback,
• Translate campaign results into actionable recommendations for continuous improvement,
• Serve as the main point of contact for campaign performance, ensuring alignment and visibility across client and internal teams.

Qualifications and Skills

As an ideal candidate, you must have the following :

What we offer

On our side, we offer...

Are you Interested?

We are looking forward to receiving your online application including your CV and references.

Webrepublic is an equal opportunity employer. We encourage candidates from all backgrounds to apply. We will give preference to previously disadvantaged individuals.

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