Creative Director

LKDA is looking for an experienced creative director to join and lead the creative team.

Quick facts you need to know about LKDA – the brave agency.

We are a strategic design and advertising agency, based in Pretoria. We’ve been around for 22 years servicing B2B, B2C and FMCG clients. We are independent and not owned by any one or any group. We’re all eager to learn yet everyone plays an important role. We don’t like to be labelled or placed in a box but enhance brands and businesses whatever it takes. Now that we have your attention let's get to what we are looking for - dynamic hands-on creative director. LKDA is looking for dynamic and experienced creative director to drive, inspire and lead creative team to develop exceptional creative concepts, strategies and complete design solutions that make a difference to key accounts / projects. NB : Role is not focused on "once-off ads" but comprehensive TTL solutions that drive creative strategy and direction on key accounts and projects.

Key responsibilities : Creative direction and strategy, Key creative authority and leadership with strategist and client service directors at client introductions, presentations and pitches. Understanding client strategies, business objectives / challenges and translating these into clear project objectives / agency briefs. Developing fully thought-out creative solutions that will make a difference to customers. Present clear direction, briefs and approach to clients, lead creatives and AM / portfolio managers. Brainstorm with lead creatives and nurturing best ideas with clear milestones and deliverables. Drive creative process ensuring all work is on brand, relevant and strategically aligned on all communication platforms / mediums. Support client service and studio on everyday briefs with pro‑active thinking and solutions to smaller projects (traditional, digital, film). Understanding the importance and balance between "The Big Idea" and how all communication elements work together in terms of time frames, roll out and requirements. Good understanding of resource requirements to roll out complete campaigns and ongoing brand communication. Review and give input to creative team, ensuring deliverables effectively address marketing goals and challenges. Good writing skills to support creative ideas, storylines, scripts and brand content. Thought leadership to team on best practice approaches, latest trends and opportunities ensuring work is always fresh, original and relevant.

Operational / production : Good understanding of operational requirements, management, budgets, etc that influences solution. Network of experienced production houses, freelancers, animators et cetera to ensure cost‑efficient solutions for agency and client.

Leadership : Set goals and support day‑to‑day operations across the creative team. Create structure and approach to ensure collaboration and spirit of teamwork with the team. Identify talent, skills and requirements to unlock growth and opportunities for team members. Evaluate and build powerful creative team based on agency, client and changing requirements. Mentor and identify key players to support mid management strategy. Contribute to the strategic and creative development of the agency’s marketing and new business development. Drive innovation and internal morale with creative workshops and experiences (the fun stuff).

Role requirements : Min five years 'experience as creative director in TTL design agency. Experience in FMCG, B2B and B2C brands. Relevant and qualification from reputable tertiary institution. Copywriting experience in TTL media, including digital and social. A comprehensive portfolio showcasing work. Analytical thinking and problem‑solving skills. Sound planning, organisational and decision‑making skills. Excellent communication skills (verbal and written). Strong influential ability. Adaptability and resilience. Excellent attention to detail. Sound pressure tolerance and time management skills. High energy levels and a passion for business success.

Application requirements : Submit comprehensive portfolio reflecting skills, experience and capabilities based on scope of position. Explain detailed current role and responsibilities as creative director. Salary package CTC.

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