Creative Strategist - Digital Advertising

Overview

Creative Strategist – Digital Advertising

Join to apply for the Creative Strategist - Digital Advertising role at Remote Recruitment

We’re seeking a talented and insights-driven Creative Strategist to join a forward-thinking UK-based digital advertising agency. You’ll be at the heart of shaping engaging, performance-led campaigns that combine creative storytelling with data-backed strategy. If you have a passion for digital trends, persuasive messaging, and advertising innovation, this role offers a dynamic and rewarding environment for growth and collaboration.

Key Responsibilities

• Conduct customer research and social listening to uncover audience insights.
• Analyse competitor activity and industry trends to inform campaign strategy.
• Develop key messaging frameworks and creative themes for advertising campaigns.
• Identify and implement trending creative formats (e.g. POV ads, "Us vs. Them", disruptive visuals).
• Write compelling ad copy aligned with strategic messaging.
• Collaborate closely with Ads Managers to align creative with performance data.
• Present clear reports on campaign outcomes (e.g. CTR, thumbstop rate, CPA) with strategic recommendations.
• Maintain well-organised briefs, naming conventions, and asset libraries.

Qualifications and Experience

Desired Attributes

Seniority level

Employment type

Job function

Industries

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