Marketing and Social Media Manager

Cape Town (hybrid, some office attendance required)

R35 000 - R50 000 per month

Full-time, Permanent

About the Company

We are a specialist consultancy focused on helping organisations build real, sustainable capability in artificial intelligence. With teams based in the UK and South Africa, we deliver consultancy, training, and programme delivery support to clients across the UK and internationally. Our mission is to embed AI in a responsible, strategic, and value-driven way, supporting organisations to harness its potential effectively and ethically.

Role Overview

We are looking for an experienced and creative Marketing and Social Media Manager to lead the development and delivery of our marketing strategy. Reporting to the Director of Product and Operations, you will play a key role in building brand presence, generating leads, and supporting the growth of our consultancy and training services. This role combines strategic planning with hands-on content creation and campaign delivery. Youll work independently to drive initiatives across digital channels, with a strong focus on content development, client engagement, and brand awareness.

Key Responsibilities

Develop and implement the overall B2B marketing strategy and report on outcomes

Lead content planning and delivery primarily across LinkedIn and other relevant platforms

Produce engaging B2B content including short-form videos, thought leadership, and campaign assets

Manage and optimise the CRM for lead generation and campaign tracking

Plan and execute marketing campaigns for consultancy and training offers

Oversee SEO, website updates, and analytics performance reporting

Conduct client interviews to create testimonials and case studies

Set up and manage affiliate or referral programmes

Collaborate with the team to launch and promote events, courses, and digital products

Identify marketing challenges and opportunities, driving solutions and improvements

Essential Skills & Experience

Proven experience designing and executing B2B marketing strategies

Skilled in social media content creation, video editing, and campaign delivery

Confident communicator with experience conducting client interviews

Hands-on experience with CRM systems and lead generation campaigns

Strong understanding of SEO and website performance metrics

Excellent written and verbal English communication

Organised, proactive, and able to work independently in a fast-paced environment

Comfortable using AI tools to support marketing and content creation

Desirable Experience

Previous experience in consultancy, training, or tech sectors

Familiarity with affiliate marketing models

Experience in UK or international professional services markets

Familiarity with Zoho CRM and Zoho One

Why Join

Help shape the public understanding of artificial intelligence

Work in a mission-led, fast-moving team at the forefront of ethical and practical AI

Contribute to real-world capability building with global impact

Flexible remote working with a supportive, results-focused culture

Opportunities for professional growth and skills development