Content Creator

Overview

Direct message the job poster from Office Beacon South Africa

Role

Content Creator &Inbound Sales Specialist — Inbound marketing and content strategy for an early-stage SaaS platform focused on onboarding and training for non-technical business owners.

Employment Type : Full-Time

About our client

Our client is an innovative SaaS platform built to simplify employee onboarding and training for non-technical business owners. Our mission is to help growing companies streamline processes, boost employee retention, and strengthen team culture — all through an intuitive, automated platform. A small but ambitious startup looking for a creative and sales-minded professional to help drive our inbound marketing and content strategy.

The Opportunity

We’re searching for a Content Creator & Inbound Sales Specialist who can wear two hats — creating compelling digital content and converting inbound leads into loyal customers. You’ll lead the charge on crafting engaging campaigns, developing lead magnets, managing HubSpot workflows, and connecting with prospects through inbound sales conversations. If you’re highly self-driven, resourceful, and love taking ownership from idea to execution — this is your opportunity to grow alongside an early-stage SaaS company with huge potential.

What You’ll Do

Content Development & Lead Magnets

• Create digital content (blogs, landing pages, case studies, emails, guides, etc.) that attracts and converts.
• Develop lead magnets such as eBooks, templates, and playbooks aligned to our target audience’s needs.
• Manage a content calendar and coordinate campaign timelines.
• Build and optimize workflows, lead nurturing funnels, and email campaigns within HubSpot.
• Track and analyze lead generation performance to improve engagement and conversions.

Inbound Sales & Funnel Management