Influencer Marketing Specialist
Pronto Pilates is redefining boutique fitness with premium, on-screen Pilates classes delivered in beautifully designed, self-service studios. Open from 5 : 15am until late, we offer members an elevated Pilates experience that fits seamlessly into their day — at an unbeatable price point.
About the Role
We're looking for a creative, organised, and results-driven Influencer Marketing Specialist to bring our brand to life through local voices, creators, and aligned partnerships. From micro-influencers and wellness advocates to boutique brands and content collabs, you'll source, brief, manage, and amplify partnerships that drive both reach and real conversions.
This role plays a key part in helping the team deliver on core KPIs, including :
- 1,500+ pre-registrations before launch
- 100+ launch party attendees
- 300+ founding members at launch
- 480 members within 6 months
This role is ideal for someone who understands how influence actually works — not just likes and follows, but referrals and member acquisition. If you're equal parts relationship-builder and campaign manager, this is your chance to help grow one of the most innovative fitness brands on the market.
Key Responsibilities
Influencer Sourcing & Relationship Management
Identify and engage local creators, micro-influencers, and brand-aligned advocates in key studio marketsManage inbound and outbound influencer outreach — including briefs, product seeding, and follow-upsBuild long-term relationships with repeatable, high-performing partnersDevelop and manage influencer and ambassador programs with clear, trackable incentivesCoordinate studio visits, trials, and content opportunities with creatorsCampaign Execution & Tracking
Brief influencers with clear messaging, brand guidelines, and creative promptsTrack influencer performance across KPIs : reach, engagement, content quality, referral traffic, and new member signupsWork with the Paid Media team to repurpose top-performing UGC in ads and retargeting funnelsMaintain an influencer tracker with live campaign status, links, metrics, and learningsMonitor trends across social platforms to keep Pronto's content relevant and freshReporting & Optimisation
Report weekly on influencer performance, including direct impact on leads and member growthOptimise campaigns based on what's working and scale repeatable playbooks across new marketsShare content, insights, and best practices with the broader marketing and studio teamsTo secure an interview, you should possess the following :
2–4 years of experience in influencer marketing and social-led campaignsProven ability to source, brief, and manage creators at scaleStrong communication and negotiation skills — you're clear, warm, and commercially awareExcellent organisational skills with a structured, self-driven workflowFamiliarity with tracking tools (UTMs, affiliate links, and influencer platforms)Understanding of performance marketing metrics (CPE, CPC, ROAS, etc.) is a plusAvailable for AUS and US timezone overlap to align with global team and studio launch schedulesBonus Points ForExperience with a fitness, wellness, or lifestyle brand
Hands-on work with content repurposing or UGC whitelistingEye for content — you know what performs, and what fits the brandWhat Success Looks Like
A growing roster of trusted creators and partners that align with Pronto's premium-yet-accessible vibeInfluencer and UGC content that's repurposed across paid, organic, and studio marketingClear attribution between influencer activity and new member acquisitionLocal studios become known through trusted voices, not just paid adsSound like your kind of role?
Apply now and help us grow a community-powered brand, one great partnership at a time.
This is a full-time remote position, working Monday-Friday. Although there is some flexibility with the work schedule, you will need a few hours each day in both the US and AUS time zones to collaborate with international colleagues (i.e. 7am-11am and 3pm-7pm SAST).
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