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Digital Marketing and eCommerce Specialist
Lewis GroupCape Town, South Africa30+ days ago
Job descriptionBachelor’s degree or diploma in Marketing, Digital Commerce, Communications, or related field. 2–3 years of experience in digital marketing or eCommerce. Proficient in Google Analytics, Meta Business Suite, email marketing tools, CMS platforms (e.g., WordPress, WooCommerce). Strong analytical and problem-solving skills.
Job Description :
The Digital Marketing and eCommerce Specialist will assist in planning and executing online marketing initiatives and driving sales through various digital channels.
Key Responsibilities :
- Execute digital marketing campaigns (SEO, PPC, social media, email marketing).
- Support eCommerce platform management including uploading content and managing product listings.
- Analyse and report on campaign performance and web traffic metrics.
- Assist in customer acquisition and retention initiatives.
- Collaborate with design and content teams to create marketing material.
- Stay updated with latest digital marketing and eCommerce trends.
Qualifications :
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Digital Marketing Specialist • Cape Town, South Africa