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Digital Marketing Coordinator

People DimensionCenturion, South Africa

30+ days ago

Job description

Introduction

A leading company within the Health and Beauty sector, based in Centurion is looking for an experienced Digital Marketing Coordinator to join their dynamic team.

Duties & Responsibilities

Social Media Management

Create compelling content and copy, including video, that is in line with our marketing strategy, reflects the brand voice and resonates with our audience.
Plan, develop and manage content calendars for all platforms.
Schedule regular posts and monitor performance and engagement.
Respond to customer messages and comments in a timely, brand-appropriate manner.

Performance Analysis & Optimisation

Analyse engagement and campaign data to improve content and strategy.

Identify trends and apply best practices to grow followers and increase interaction.

Design & Visual Content Creation

Design eye-catching graphics for social media, product slides, and promotional materials.

Create cohesive digital content for multi-platform campaigns.

Ensure all visual assets align with brand identity and design guidelines.

Work with the sales and marketing team to develop visuals for launches, promos, and events.

Marketing Support & Coordination

Support broader marketing initiatives and cross-departmental campaigns.

Assist in the planning and execution of digital marketing campaigns.

Track campaign performance and compile regular reports on key metrics.

Industry & Trend Monitoring

Stay up to date with industry trends, competitor strategies, and new digital tools.

Recommend improvements to keep company competitive in the online space

Desired Experience & Qualification

A recognised, relevant tertiary qualification (Digital Marketing)

A minimum of three year’s working experience in a Digital Marketing role is a prerequisite

Graphic design skills are essential

Experience in paid digital ads would be an advantage

Copywriting skills would be an advantage

Previous experience in viral organic social media campaigns would be an advantage

Excellent writing and visual communication skills

Effective communication skills coupled with good presentation skills

Project management skills and the ability to drive deadlines

Team player

Creative problem solver

Goal driven

An enquiring mind

Self-starter

Ability to adapt and change

Time management and multitasking

Ability to work in a stressful environment

Advanced experience with MS Office and Google Docs

Working knowledge of CANVA, Photoshop, Lightroom, Final Cut Pro / iMovie

An understanding of copyright infringement and consumer privacy on digital platforms

Package & Remuneration

R 312 000 p.a. (TCTC)

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Marketing Coordinator • Centurion, South Africa

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