Marketing Manager - CTP

Overview

Drive strategic and creative digital campaigns in a dynamic, UK-aligned customer service company.

Marketing | R40 000 / month | Office-based, Foreshore Cape Town | 09 : 00 - 17 : 30 (UK Hours)

About Our Client

Our client is a UK-based leader in outsourced customer services, known for driving transformative business growth through tailored service solutions. With a strong foundation in innovation and customer excellence, the company operates at the forefront of creative and technical support, serving clients across multiple industries. Their Cape Town office plays a critical role in the business, offering a vibrant work environment and the opportunity to work closely with international teams.

Responsibilities

• Develop and execute a comprehensive digital marketing strategy aligned with business goals
• Define and segment target audiences and tailor messaging accordingly
• Plan and manage a marketing calendar of campaigns, promotions, and seasonal activity
• Grow and manage company presence on LinkedIn and Facebook with compelling content
• Lead PPC efforts on Google Ads, Meta Ads, and others, managing bids, audience,and performance
• Conduct keyword research and manage SEO activities, including content and technical improvements
• Collaborate on content and campaign assets like landing pages, creatives, and email flows
• Drive and manage full-funnel campaigns with continuous A / B testing and optimisation
• Track marketing KPIs (CTR, CAC, ROI) using analytics tools like Google Analytics and CRM dashboards
• Report campaign performance and recommend improvements to the CEO
• Manage marketing budgets effectively to optimise results
• Promote CEO thought leadership through industry insights and content strategy

Qualifications

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