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Marketing Specialist

Marketing Specialist

Tower Group (Pty) LtdWorkFromHome, South Africa
1 day ago
Job description

Overview

Direct message the job poster from Tower Group (Pty) Ltd

Our client seeking dynamic Marketing Assistants with hands-on experience in managing Paid Google Ads and Paid Facebook Ads (Meta Ads Manager) . This role is ideal for candidates with an agency background , who are confident running multiple campaigns from start to finish, and who thrive in a fast-paced, results-driven environment.

The successful candidate will collaborate closely with our Australian-based client, contributing to campaign planning, execution, monitoring, and optimisation across a diverse client portfolio.

Key Responsibilities

  • Plan, set up, and manage Google Ads campaign to drive ROI.
  • Manage Facebook & Instagram Ads through Meta Ads Manager, including audience targeting, creative testing, and budget allocation.
  • Monitor campaign performance, prepare reports, and recommend optimisations to maximise results.
  • Conduct keyword research, competitor analysis, and A / B testing to improve ad performance.
  • Manage multiple campaigns simultaneously across different industries.
  • Collaborate with the creative and content teams to develop high-performing ad copy, creatives, and landing pages.
  • Stay up to date with the latest digital marketing trends, tools, and best practices.

Requirements

  • Minimum 2–3 years’ experience in digital marketing, specifically paid media.
  • Proven track record in running end-to-end Google Ads and Meta Ads campaigns .
  • Strong analytical skills with the ability to interpret data and optimise campaigns.
  • Experience in campaign reporting and performance insights.
  • Agency background highly advantageous.
  • Strong communication and collaboration skills.
  • Self-motivated, detail-oriented, and able to manage time effectively in a remote setup.
  • Must have uncapped Wifi and be able to work 1am - 10am, Monday to Friday

    • Seniority level

  • Not Applicable

    • Employment type

  • Contract

    • Job function

  • Advertising

    • Industries

  • Marketing Services

    • #J-18808-Ljbffr

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    Marketing Specialist • WorkFromHome, South Africa