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Digital Media Strategist

Digital Media Strategist

Havas Media Group Spain SAUWorkFromHome, Gauteng, South Africa
30+ days ago
Job description

Hybrid

Agency :

Havas Media South Africa

Job Description Summary :

The Media Development Expert is responsible for developing and deploying best practices for media experiences specifically for global clients.

The role sits between Strategy and Activation and is the point where Strategy is translated into Media Experiences for global clients.

Job Description :

Mission & Responsibilities

  • Contribute to champion Havas' unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning, which includes connection, context, and content.
  • Be instrumental in Mx excellence and design optimal Mx guidelines for global clients across Havas countries.
  • Work closely with data and strategy communities, client leadership, and specialist teams.
  • Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients.
  • Ensure optimal Mx delivery for global clients in various countries, liaising with relevant internal specialist teams and ensuring processes are followed for local implementation.
  • Ensure audience planning and data integration from Mx brief to Mx measurement.
  • Maintain quality control on plan recommendations against Mx delivery.
  • Provide insightful post-campaign optimization.
  • Contribute to client satisfaction.

Previous Experience & Industry Background

  • 8+ years of professional experience in strategic planning.
  • Experience in media and branding.
  • Qualifications & Languages :

  • Bachelor’s or Master’s degree in Business, Marketing, or Advertising.
  • Languages : English (Intermediate).
  • Soft skills & Competencies

  • Managing execution.
  • Being authentic and open.
  • Being flexible and adaptable.
  • Expertise in media and media planning.
  • Mx Expert (Connection, Context, Content).
  • Omnichannel approach.
  • Strong knowledge of partners and suppliers (Media / Tech / Data / Content).
  • Advanced Programmatic skills.
  • OSEP knowledge.
  • Technical skills

  • Media planning tools.
  • Advertising technologies.
  • Business intelligence software (e.g., Tableau, Datorama).
  • Office software.
  • Contract Type : Permanent

    Note : We are committed to equal opportunities and have zero tolerance for discrimination. We welcome applicants regardless of age, sex, race, ethnicity, disability, or other factors unrelated to job performance.

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    Digital Strategist • WorkFromHome, Gauteng, South Africa