This job offer is not available in your country.

Product Marketing Specialist

MultiChoiceZA

2 days ago

Job description

Job title : Product Marketing Specialist

Job Location : Gauteng,

Deadline : October 26, 2025

Quick Recommended Links

Jobs by Location
Job by industries

Tasks

Brand Management

Establish performance specifications, cost and price parameters, market applications and sales estimates.

Measure and report performance of all marketing campaigns and assess against goals (ROI and KPIs).

Monitor market trends, research consumer markets and competitors’ activities to identify opportunities and key issues.

Oversee marketing, advertising, and media activities to ensure consistency with product line strategy.

Ensure alignment between content initiatives and marketing plans and execution.

Support the online and social media strategy to ensure set targets are met.

Monitor product distribution and consumer reactions.

Brainstorm new and innovative growth strategies.

Align the company and key markets around the brand’s direction, choices, and tactics.

Brand Strategy Development and Execution

Develop and implement product marketing strategies that enhance brand positioning and market competitiveness.

Lead go-to-market planning and execution for new and existing products.

Analyse and influence how brand is positioned in the market to achieve the desired and relevant perceptual value.

Partner with cross-functional teams to ensure seamless integration of campaigns across channels.

Monitor product and brand performance, generating insights to inform decision-making and optimize campaigns.

Analyze market trends, competitor activity, and customer feedback to identify opportunities for growth.

Support the delivery of commercial targets by crafting compelling product narratives, sales enablement materials, and customer-facing content.

Project manage campaigns across key channels including ATL, BTL and digital from start to finish including briefing of internal creative teams / agencies, media, approvals, internal alignment and stakeholder management and production.

Stakeholder Engagement

Work closely with cross functional teams to deliver integrated marketing strategy and execution, as well as ensure brand consistency to drive acquisition.

Drive alignment across internal and external teams across key regions to drive marketing strategy and brand.

Establish and maintain effective relationships with creative agencies and suppliers.

Regular follow up and feedback with critical business partners.

Collaborate with the content team; enabling them to meet their channel objectives by providing campaigns and executions that meet business results.

Prepare and deliver content, marketing, and communication plan presentations to various stakeholders as and when required.

Qualifications Essentials

National Diploma or equivalent qualification at NQF Level 6 in Marketing Management or a closely related field

Bachelor’s Degree or equivalent qualification at NQF Level 7 in Marketing, Media, Communications, or a relevant discipline is preferred.

Experience & Skills

3–5 years of proven experience in product marketing, brand management, or related roles.

Strong commercial mindset with the ability to link marketing activities to business outcomes.

Excellent communication and storytelling skills, with the ability to translate technical features into customer benefits.

Analytical proficiency in measuring performance and generating actionable insights.

Creative problem-solver with experience driving cross-functional collaboration.

Up to date with latest trends and marketing best practices

Budget management experience

Comfortable working with numbers, metrics, and spreadsheets

Experience in managing advertising and media agencies

Media / Advertising / Branding jobs

Create a job alert for this search

Marketing Specialist • ZA

Related jobs

Promoted

Product Specialist - Communication & Environmental

Schauenburg SystemsZA

Job title : Product Specialist - Communication & Environmental.Technical specialized support on products.Providing comprehensive technical services for the efficient and safe operation of communica...Show moreLast updated: 25 days ago

Promoted

Specialist : CRM

BMW Group South AfricaZA

Purpose & Key Responsibilities.The CRM Manager is responsible for all BMW GROUP SF Customer Relationship Management as well as below-the-line activities and the alignment and integration within the...Show moreLast updated: 6 days ago

Promoted

Digital Marketing Performance Specialist

Badger Holdings LtdZA

Job title : Digital Marketing Performance Specialist.Strategise and Execute Campaigns : Design and implement digital marketing campaigns across Google, Meta, LinkedIn, and programmatic platforms.Dri...Show moreLast updated: 25 days ago

Email Marketing Specialist - South Africa

SmartBuyGlassesZA

Quick Apply

We’re looking for an Email Marketing Specialist who understands that email isn’t just about sending, it’s about selling.Someone who knows how to grow a database, build smart flows...Show moreLast updated: 30+ days ago

Marketing Automation Specialist

VirtuHireZA

Remote

Quick Apply

Are you a tech-savvy marketing professional passionate about leveraging automation and AI to drive results? We’re looking for a. Marketing Automation Specialist.As our Marketing Automation Specialis...Show moreLast updated: 30+ days ago

Promoted

Product Specialist

PPSZA

Job title : Product Specialist.At least 5 years of work experience in the Investment Industry, ideally in linked investment platform or Product Development role. Demonstrable track record of involve...Show moreLast updated: 7 days ago

Promoted

Senior SEO Specialist (Remote)

The Legends AgencySouth Africa

Remote

Marine / eCommerce Marketplace.Reports to : SEO and Paid Media Advisor.Based on experience, skill and in relation to your current package). The worlds leading yacht marketplace, connecting buyers and...Show moreLast updated: 30+ days ago

Promoted

Marketing Specialist : Trauma

Smith+NephewZA

Job title : Marketing Specialist : Trauma.The role will be responsible for the profitable marketing of all Smith & Nephew Orthopaedics Trauma and Clinical Therapies products and the attainment of sh...Show moreLast updated: 11 days ago

New!

Technology Implementations Specialist

BoldrZA

Remote

Quick Apply

Boldr is the first global B-Corp dedicated to delivering world-class Client experiences while creating access to dignified, meaningful work in communities around the world.We are a global team, uni...Show moreLast updated: 12 hours ago

Marketing Specialist

Everything To GainZA

Remote

Quick Apply

Everything To Gain is looking for a creative and results-oriented Marketing Specialist to join our dynamic team.In this role, you will be responsible for developing and executing marketing strategi...Show moreLast updated: 30+ days ago

Marketing Legend + Community Builder

WiFi TribeZA

Remote

Quick Apply

WiFi Tribe is a community of 700+ entrepreneurs and remote professionals from all over the world.For the last 8 years, we’ve been traveling the world together with our members, living in a differen...Show moreLast updated: 8 days ago

Digital Marketing Specialist

VirtuHireZA

Remote

Quick Apply

We are seeking a highly experienced and passionate Digital Marketing Specialist to manage, optimize, and report on various digital campaigns. This role is crucial for supporting the current client b...Show moreLast updated: 30+ days ago

Promoted

PRODUCT DESIGNER – 100% REMOTE – R840K PER ANNUM

E-MergeREMOTE, South Africa

Remote

We are not your average startup.Were a fast-moving, deal-making, user-loving machine thats reimagining how people save, shop, and smile online. Our platform helps millions discover smarter dealswith...Show moreLast updated: 30+ days ago

Promoted

Product Application Specialist

Staff Unlimited Recruitment Pty Ltd T / A MPC Recruitment Group ECLka, South Africa

Product Application Specialist.Successful candidate will be responsible for product development and technical support in the meat and dairy sectors across Zambia and. Neighbouring Countries, includi...Show moreLast updated: 30+ days ago

Marketing Manager (US-Based Telecommunications Company)

PearlZA

Remote

Quick Apply

Monday to Friday, 9 : 00 AM – 5 : 00 PM EST (Flexible based on campaign needs).Standard PTO policy as per company guidelines. Competitive, based on experience.Pearl works with the top 1% of candidates f...Show moreLast updated: 3 days ago

Promoted

Performance Marketing Specialist

SyntechZA

Job title : Performance Marketing Specialist.Job Advert Summary .Are you a data-driven marketer who gets excited about turning clicks into customers? Syntech is seeking a motivate...Show moreLast updated: 2 days ago

Promoted

Product Success Specialist

Aha!ZA

Job title : Product Success Specialist.Our Customer Success team is an all-remote group spread across multiple time zones so we can work closely with customers when they need us.We serve : We work w...Show moreLast updated: 4 days ago

Promoted

Quantitative Product Specialist

PPSZA

Job title : Quantitative Product Specialist.Good understanding of financial services with demonstrable insights into the investment needs of individuals from a holistic savings perspective.A good u...Show moreLast updated: 7 days ago