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Social Media and Content Marketer

Social Media and Content Marketer

RareCruitCape Town, South Africa
25 days ago
Job description

Key Responsibilities

  • Manage and execute daily social media activities (mainly LinkedIn & Instagram).
  • Plan, create, and publish original content for social, email, and web channels.
  • Build and maintain a content calendar to ensure consistent, timely output.
  • Track, analyze, and report on performance metrics, optimizing campaigns with data-driven insights.
  • Collaborate with Product, Sales, and Customer Success teams to align messaging with business priorities.
  • Conduct keyword and hashtag research to maximize reach in B2B / RegTech audiences.
  • Design basic graphics and visual assets (using Canva / Adobe Suite).
  • Stay up to date with industry trends, competitor activity, and new platforms.

Requirements :

  • Bachelors degree in Marketing, Communications, Digital Media, or related field (or equivalent experience).
  • 3+ years experience in social media and content marketing, ideally in B2B or tech.
  • Skilled in LinkedIn Business Suite, Meta Business Suite, scheduling tools (Buffer, Hootsuite), and CMS platforms.
  • Strong copywriting, editing, and basic design skills.
  • Analytical mindset with experience using data to shape content strategy.

    • Bonus Points If You Have :

  • HubSpot Content Marketing or Google Digital Marketing Certification.
  • Background in B2B, SaaS, or RegTech marketing.
  • Knowledge of SEO fundamentals and email marketing tools (Mailchimp, HubSpot).
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    Social Media Content • Cape Town, South Africa