Social Media/ Marketing Manager (Real Estate/OfficeBased)Black Pen Recruitment • Cape Town, Western Cape, South Africa
Social Media / Marketing Manager (Real Estate / OfficeBased)
Black Pen Recruitment • Cape Town, Western Cape, South Africa
30+ days ago
Job descriptionExceptional written and verbal communication skills, with a keen eye for detail. Creative thinking with the ability to develop innovative marketing strategies. Strong project management skills and ability to manage multiple initiatives simultaneously. Ability to analyse data and derive insights to refine marketing strategies. Proficiency in Microsoft Office Suite and design tools like Adobe Creative Suite (InDesign, Photoshop, Illustrator) is a plus. Results-oriented with a passion for achieving marketing goals. Proactive and self-motivated with excellent problem-solving abilities. Strong interpersonal and relationship-building skills. Ability to work in a fast-paced, deadline-driven environment. Bilingual English and Afrikaans advantageous High-energy, professionally conducted applicant. Develop and execute detailed marketing strategies to grow brand presence and generate leads ensuring alignment with business goals and target audience needs. Develop and manage marketing budgets for projects, ensuring maximum ROI. Streamline accurate and relevant reporting of ongoing progress. Conduct market research to understand competitive landscape, buyer personas, and emerging trends in the housing market. Tracking performance metrics, generate reports, and present results to Management. Lead end-to-end marketing campaigns across multiple channels (online, offline, and events) to promote project, property and a group of companies. Coordinate with creative teams to develop marketing materials including brochures, websites, advertisements, social media content etc. Monitor and measure campaign effectiveness, adjusting strategies based on data-driven insights and results. Ensure consistent brand messaging across all marketing platforms for various projects. Develop compelling content and narratives that communicate the unique selling points of the real estate brand. Collaborate with designers and copywriters to produce engaging content. Work closely with the sales team to generate qualified leads through targeted marketing efforts. Drive maximising lead conversion ratios for property viewings and sales. Coordinate the development of sales tools, such as templates, presentations and pitch materials, that help close sales. Coordinate with operations teams on property viewings, open houses, and other client-facing events. Oversee the development and execution of digital marketing strategies, including search engine optimization, social media, and all other marketing strategies. Manage and optimize the company website, ensuring it effectively showcases the brand, the agents and properties effectively. Utilize analytics tools to track and report on digital marketing performance. Collaborate with internal departments & agents to craft property marketing plans that drive engagement & sales, ensuring marketing efforts align with project timelines and objectives. Build relationships with external agencies, media, and industry partners to leverage cross-promotion opportunities.
Our client is a real estate agency offering expert services in residential, commercial, and investment property sales. Known for their professional, transparent approach and strong local market insight, they prioritise client satisfaction at every step. With tailored marketing strategies and dedicated support, our client ensures a smooth and efficient property journey for both buyers and sellers
Job type : Full time / Permanent
Location : Cape Town, De Waterkant
Work Place : Onsite
Portfolio Requirement : Candidate must present a portfolio showcasing previous work
Reporting Line : Directly to the CEO and Founder
Requirements
- Degree in Marketing, Real Estate, or related field.
- Proven experience (5+ years) in marketing within the real estate and
- A minimum of 2+ years’ experience successfully leading cross-functional teams within target driven environment.
- Strong understanding of housing market trends, buyer behaviour and conducting thorough Comparative Market Analysis.
- Experience managing marketing campaigns.
- Proficient in digital marketing tools (SEO, PPC, social media, email marketing, Google Analytics, etc.).
- Experience with CRM systems, marketing automation tools, and content management systems (CMS).
- Experience with regulatory compliance obligations for PPRA and FIC.
Additional Requirements
Skills :
Personal Attributes :
Responsibilities
Marketing Strategy Development :
Campaign Management :
Brand Positioning and Messaging :
Lead Generation and Sales Support :
Digital Marketing :
Stakeholder Collaboration :
Create a job alert for this search
Social Media Manager • Cape Town, Western Cape, South Africa
Related jobs
%20Ltd)
Social Media / Marketing Manager (Real Estate / Office Based)
Black Pen Recruitment • Cape Town, Western Cape, South Africa
Our client is a real estate agency offering expert services in residential, commercial, and investment property sales.Known for their professional, transparent approach and strong local market insi...Show more
Last updated: 30+ days ago • Promoted
Marketing Manager
The Legends Agency • Cape Town, South Africa
Join a B Corp-Certified Creative Studio Elevating Global Storytelling.Remote (Cape Town, SA) | Market Related Salary | UK Hours (9 AM5 PM).
Our client is an award-winning, B Corp-certified film and ...Show more
Last updated: 30+ days ago • Promoted
Social Media & Content Manager
The Legends Agency • Cape Town, Western Cape, South Africa
Social Media & Content Manager (Residential).Join a lifestyle-led property brand redefining urban living.Remote (SA-Based) R40 000 - R50 000 UK Hours (8am-5pm).
This forward-thinking property bran...Show more
Last updated: 30+ days ago • Promoted
Real Estate Sales Manager
Key Recruitment • Cape Town, South Africa
Our client is a forward-thinking real estate brand built on integrity, human care, and innovation.Situated in a prime location on the Muizenberg beachfront, their agency enjoys exceptional visibili...Show more
Last updated: 30+ days ago • Promoted
Regional Sales Manager - Real Estate (Commercial / Residential)
Dina Gates Recruitment (Pty) Ltd • Cape Town, South Africa
Northpoint Realty Group is seeking dynamic and driven Regional Sales Managers in Real Estate to lead and grow a team of Commercial Real Estate Brokers and Residential Real Estate Agents.Take contro...Show more
Last updated: 30+ days ago • Promoted
Social Media Content Manager
Talent Sam • Cape Town, WC, ZA
You will be the hands-on day-to-day implementer and manager for both Fiber Tribe and Agency Acquisitions.This job will manage and schedule approximately 15 pieces of content per week across the two...Show more
Last updated: 30+ days ago
Social Media Manager
The Legends Agency • Cape Town, Western Cape, South Africa
Bring your creativity to a growing digital marketing team shaping impactful campaigns.Observatory Cape Town (Hybrid : Mon & Wed in-office) R22 000 - R25 000 CTC 8 : 00 - 17 : 00.Our client is a dynami...Show more
Last updated: 30+ days ago • Promoted
Paid Media Senior Account Manager (Social & Search)
Hire Resolve • Cape Town, ZA
Job title : Paid Media Senior Account Manager (Social & Search).Job Location : Western Cape, Cape Town.A leading client is seeking a strategic and results-driven Paid Media Senior Account Manager t...Show more
Last updated: 17 days ago • Promoted
Senior Paid Media & Account Manager (Social & Search) (CPT Hybrid) (UK Hours)
Datafin IT Recruitment • Cape Town, South Africa
A dynamic UK-based Digital Marketing Platform has an exciting opportunity for someone with a product-led mindset and a background in Paid Media to be its next Senior Paid Media & Account Manager.Yo...Show more
Last updated: 29 days ago • Promoted
Social Media & Website Manager
The Legends Agency • Cape Town, South Africa
Social Media & Website Manager.Drive digital growth and brand engagement in the sustainable construction sector.Remote (South Africa) | R25,000 R30,000.
Our client is a specialist provider of in...Show more
Last updated: 30+ days ago • Promoted
Property Manager (Atlantic Seaboard)
Black Pen Recruitment • Cape Town, Western Cape, South Africa
Our client offers exceptional accommodation along the scenic Garden Route, catering to both business and leisure travelers.
With a commitment to high-end quality and comfort, they provide a range of...Show more
Last updated: 30+ days ago • Promoted
Content, Social Media & PR Manager
Greys Personnel • Cape Town, South Africa
Youll be the voice and content engine behind both brands, driving social storytelling,.This role requires someone who understands the rhythm of digital culture, has strong content instincts,.You sh...Show more
Last updated: 26 days ago • Promoted
Real Estate Branch Manager â Simon's Town
Time Personnel • Simons Town, South Africa
Seasoned, with in-depth knowledge and experience in Real Estate.Degree / Diploma in Sales / Marketing or relevant business qualification advantageous.
Valid, Full Status FFC ESSENTIAL.Knowledge and unde...Show more
Last updated: 17 days ago • Promoted
Marketing & Sales Manager (Hospitality)
The Legends Agency • Cape Town, Western Cape, South Africa
Lead Dynamic Campaigns & Drive Revenue at Iconic Hospitality Destinations.Sales, Marketing & Revenue | Hospitality | Based at Camps Bay Village.
My client is a leading name in South African tourism ...Show more
Last updated: 30+ days ago • Promoted
Marketing and Social Media Manager
The Legends Agency • Cape Town, South Africa
Cape Town (hybrid, some office attendance required).We are a specialist consultancy focused on helping organisations build real, sustainable capability in artificial intelligence.With teams based ...Show more
Last updated: 30+ days ago • Promoted
Performance Marketing Manager (Cape Town)
The Legends Agency • Cape Town, South Africa
We're on the search for a talented Performance Marketing Manager to join our Digital Agency.To excel in this role, you should have relevant experience in Paid Ads Management, with a strong focus on...Show more
Last updated: 30+ days ago • Promoted
Commercial Real Estate Agent
The Legends Agency • Cape Town, South Africa
Highest Earning Potential in Commercial Real Estate Up to 80% Commission.Somerset West | R7,500 basic + highly lucrative commission.
Our client is one of South Africa's leading commercial and indust...Show more
Last updated: 30+ days ago • Promoted
Marketing & Business Development Manager (Surveying & Construction)
The Legends Agency • Cape Town, Western Cape, South Africa
Marketing & Business Development Manager (Surveying & Construction).Location : Brackenfell, Cape Town (Hybrid).A dynamic and fast-growing land surveying company is expanding its operations into the ...Show more
Last updated: 30+ days ago • Promoted