Senior Paid Media Strategist

We're helping agrowth-focused marketing agencyfind aSenior Paid Media Strategist (Agency / Global Clients)to lead high-value client relationships and elevate the agency's paid media offering. You'll design, refine, and oversee data-driven performance strategies across Google, LinkedIn, Meta, and emerging platforms — focusing on lead quality, scalability, and ROI.

Working closely with a PPC Specialist handling execution, you'll take ownership of strategy, client communication, and growth initiatives. This role is ideal for asenior performance marketerwho combines strategic vision with deep technical understanding — confident engaging with senior marketing leaders from global brands and shaping large-scale, multi-channel campaigns. Part-Time : 2–3 days / week

Hours per week : 2–3 days / week, with potential to scale to full-time. Schedule : GMT / BST hours (with some overlap with early US hours preferred). Location : Fully Remote (PH & South Africa-based candidates are preferred). Engagement : Independent Contractor. Start Date : ASAP. Rate : $-$ / month (based on a 10-hour workweek, depending on level of experience).

Key Responsibilities

• Strategic Leadership – Develop and lead sophisticated, multi-channel paid media strategies that prioritize lead quality and conversion performance.
• Create and test new campaign frameworks tailored to audience segments by industry or lifecycle stage.
• Identify and scale high-performing channels beyond Google and LinkedIn to diversify traffic and acquisition sources.
• Conduct quarterly strategic planning sessions with clients, aligning marketing performance with business outcomes.
• Design and refine attribution frameworks for complex sales cycles.
• Client Service & Relationship Management – Serve as the primary strategic advisor to senior client stakeholders.
• Lead strategy calls, present insights, and proactively identify optimization opportunities.
• Build trusted client relationships through transparent communication and consistent value delivery.
• Ensure clarity, confidence, and reliability in every client interaction.
• Team Leadership & Collaboration – Partner with the PPC Specialist to turn strategy into clear execution plans with measurable outcomes.
• Review and refine campaign structures, briefs, and reporting to uphold high-quality standards.
• Mentor internal team members, helping strengthen the agency's performance marketing expertise.
• Performance & Reporting – Own accountability for improving lead quality and ROI while maintaining or scaling lead volume.
• Deliver actionable monthly and quarterly reports highlighting insights and growth opportunities.
• Track and optimize key metrics — CPL, conversion rates, CAC, and ROI.

Requirements

Nice‑to‑Haves

Recruitment Process

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