Sales Development Executive (SDE)

Talent Acquisition Specialist @ Potentiam Ltd | Recruitment Expert

Potentiam company background

(The Employer)

Potentiam is a global provider of highly qualified professionals to European SMEs from our offices in Romania, South Africa and India.

Potentiam works with clients in finance, energy, leisure, marketing, business services and technology industries, providing technical, professional multi-lingual highly motivated staff, most of whom have had experience of working for international companies. Staff cover a wide range of roles from accounting, marketing, data management, HR, sales / account management, engineering, technology, and operations.

Company website -

About the client

One of the UK’s fastest-growing parking technology providers, offering both a leading on-demand consumer marketplace and a suite of B2B solutions that digitalize parking assets and transform them into connected mobility hubs. The platform processes thousands of advance and on-demand reservations every day, having generated over £85 million for its clients to date. With more than 65,000 space providers ranging from individual driveway owners to major household names, the company has been recognized among the UK’s fastest-growing technology businesses and ranked in the FT1000 list of Europe’s top growth companies.

Purpose of role

We’re looking for a highly motivated and confident communicator with outstanding people skills, capable of handling high call volumes and actively pursuing sales leads. The ideal candidate can effectively conduct product demonstrations and engage prospects in meaningful conversations that drive results. This role involves managing the entire sales cycle—from initial outreach and lead qualification to presenting solutions and successfully closing deals. A target-driven mindset, resilience, and the ability to build strong client relationships are essential to thrive in this position

Duties and responsibilities

• Conduct 50–100 outbound sales calls per day, targeting B2B and including both cold and warm leads.
• Engage confidently with individuals and business decision-makers selling our parking as a service business account
• Prepare and deliver well-crafted business proposals via email, tailored to client needs.
• Effectively manage and overcome common objections with confidence and clarity.
• Deliver compelling product demonstrations to prospective clients, showcasing value and benefits.
• Operate efficiently within a fast-paced, performance-driven environment, consistently working toward conversion targets

Skills / Experience

DISCLAIMER

The personal information you provide in connection with the submission of your job application or otherwise as part of a recruitment process is used and stored for use only in the execution of a recruitment process and in connection with a possible recruitment.

Our contact person for questions regarding processing of personal data in connection with HR activities is Chantal Endemann, who can be contacted on email at The disclosure of your personal information to any third parties is in accordance with written agreements with the parties concerned that comply with the applicable rules, including confidentiality requirements and deletion of information after the recruitment process ends as per our data storage policy.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Sales and Business Development

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