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Digital Media Strategist

Digital Media Strategist

Havas GroupJohannesburg
30+ days ago
Job description

Description

Mission & Responsibilities

  • Contribute to champion Havas unique approach for global clients to ‘media planning +’ in the form of Mx – emphasizing media experience versus media planning which includes connection, context and content
  • Be instrumental in the Mx excellence and design optimal Mx guidelines for global clients across Havas countries
  • Work closely with data and strategy communities as well as client leadership and specialists’ teams
  • Build relationships with creative / content stakeholders and key media owners to ensure optimized and innovative Mx recommendations for our global clients
  • Ensure optimal Mx delivery for global clients in the countries in liaise with relevant internal specialist teams and make sure processes are respected for local implementation
  • Ensure audience planning and data integration from Mx brief to Mx measurement
  • Ensure quality control on plan recommendation against Mx delivery
  • Provide insightful post campaign optimization
  • Contribute to the client satisfaction

Previous Experience & Industry Background

  • 8+ years professional experience in strategic planning
  • Media, Brand
  • Qualifications &  Languages :

  • Bachelor’s or Master’s degree in Business, Marketing or Advertising
  • Languages : English (Intermediate)
  • Soft skills & Competencies

  • Managing execution
  • Being authentic and open
  • Being flexible and adaptable
  • Media and media planning
  • Mx Expert (Connection, Context, Content)
  • Omnichannel
  • Strong knowledge of partners and suppliers (Media / Tech / Data / Content)
  • Advanced Programmatic
  • OSEP
  • Technical  skills

  • Media planning tools
  • Advertising technologies
  • Business intelligence software (i.e. Tableau, Datorama)
  • Office software
  • Contract Type : Permanent

    Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.

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    Digital Strategist • Johannesburg