Marketing Assistant – LCB

Position : Marketing Assistant

Reporting to : Marketing Manager

Division : Luxury Cosmetics Brands

Employee Type : Permanent

Location : Cape town

PURPOSE OF THE ROLE

The core purpose of the role is to work together with the Marketing Manager and Brand Team to develop the brand in South Africa through optimum use of the A&P investment tools, adaptation of international strategy and ensuring a 360̊ approach to all local marketing strategies, ultimately growing market share and brand image in South Africa.

KEY RESPONSIBILITIES

Provide Support to Brand Strategy and Development

• Be a custodian of the brand image in South Africa, maintaining brand equity and integrity at all times
• Assist the Marketing Manager to adapt global strategies to suit the local market and to meet the retailer’s expectations while fully adhering to all international brand rules and guidelines
• Assist the Marketing Manager to develop and present brand strategy to retailers at seasonal strategy sessions
• Liaise with senior marketing and other managers to understand marketing goals
• Present marketing and branding ideas to senior managers
• Ensure compliance with relevant legal requirements

Sales Performance

Stakeholder engagement and management

Budget and financial responsibilities

Marketing / Brand Support Functions

Inventory review and reporting

COMPETENCIES

SKILLS

MINDSET

MINIMUM REQUIREMENTS / QUALIFICATIONS

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