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Sales Manager - East Africa (Luxury Safaris Division)

Sales Manager - East Africa (Luxury Safaris Division)

African Safari GroupZA
3 days ago
Job type
  • Remote
  • Quick Apply
Job description

About African Safari Group

African Safari Group (ASG) is a next-generation luxury travel company shaping the future of African tourism. We combine cutting-edge technology, AI, and human expertise to craft seamless, world-class safari experiences for discerning international travellers.

With established strength across Southern and East Africa, we’re redefining what it means to deliver tech-driven, ethically grounded, and unforgettable safari journeys — with a focus on sustainability, community impact, and responsible tourism.

The Opportunity

We’re seeking a visionary Regional Sales Manager – East Africa to lead our flagship division across Kenya, Tanzania, Rwanda, Uganda, and Zanzibar.

This is a strategic leadership role with full ownership of regional growth, team performance, and product alignment.

You’ll lead and inspire a team of up to 25 luxury travel consultants while partnering with our Recruitment, Product, Marketing, and Technology departments to build a powerful ecosystem of sales excellence.

If you’re a dynamic leader who thrives at the intersection of people, product, and performance — this is your stage.

Key Responsibilities

Strategic & Regional Leadership

  • Define and execute the vision and growth strategy for ASG’s East Africa Division.
  • Ensure commercial performance, client excellence, and regional brand strength.
  • Drive improvement through data-led decision-making and cross-department collaboration.

Team Leadership & Development

  • Lead, coach, and develop a high-performing remote team of luxury consultants.
  • Partner with Recruitment to attract top-tier sales talent.
  • Implement mentorship, coaching, and performance structures that drive excellence.

    • Product & Partnership Growth

  • Expand and curate the East Africa portfolio with Product and Tech teams.
  • Strengthen partnerships with lodges, DMCs, and conservation partners.
  • Champion sustainable tourism and community-focused initiatives.

    • Cross-Department Integration

  • Collaborate with Marketing on regional campaigns and global visibility.
  • Partner with Tech to optimise CRM, AI tools, and digital performance.
  • Promote synergy between East and Southern Africa divisions.

    • Performance & Innovation

  • Oversee CRM adoption, analytics, and conversion reporting.
  • Represent ASG at top trade shows (e.g. KILIFAIR, Karibu Fair, WTM Africa).
  • Use insights and innovation to lead the region’s competitive growth.

    • Requirements

    Requirements

  • 5+ years of experience in luxury safari or travel sales, with strong East Africa expertise.
  • Proven leadership of remote or hybrid sales teams.
  • Strong network across East African lodges, DMCs, and tourism partners.
  • Proficiency in CRM systems and digital tools (Wetu, NightsBridge, ResRequest).
  • Data-driven mindset and strategic agility.
  • Excellent communication, interpersonal, and cross-cultural leadership skills.
  • Advantageous : Swahili or French language proficiency.

    • Benefits

    What We Offer

  • Competitive base salary + performance-based incentives.
  • Full remote flexibility and cross-continental collaboration.
  • Strategic leadership of one of ASG’s flagship regional divisions.
  • Opportunity to shape the East Africa growth vision within a tech-forward luxury travel brand.
  • A values-driven culture rooted in innovation, collaboration, and sustainability.
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