Talent.com
Route to Market Key Accounts Manager

Route to Market Key Accounts Manager

UnileverSouth Africa
1 day ago
Job description
  • WHAT WILL YOUR MAIN RESPONSIBILITIES BE
  • (But not limited to) :
  • Accountable for delivering business target for the assigned territory / area / region and Customer P&L ie., turnover, volume, reach & penetration, eComm & digital targets.
  • Build & Nurture relationships with trade, wholesalers (distributors) C&C’s & its teams including DSRs / CRO’s.
  • Design full strategic route to market plans using Miller Heiman principles.
  • Develop, maintain, and execute customer account plans / joint business plans with trade partners including trade term agreement, sell out activities and engagement with clear KPIs (Sell-out – Volume, Reach, Penetration, eComm)
  • Ensure scorecards populated by BEX Data team are used in all planned customer reviews.
  • Ensure trading terms are signed off and that scorecards are submitted timeously
  • Submit Proof of Agreement of promotions tied up in trade for timely creation of rebate accruals to Line Manager
  • Drive data sharing agreements with trade partners for SSD of offline / online sales out as per agreed UFS data roadmap.
  • Focus on data driven opportunities in all sales out activities that can be effectively measured.
  • Input of all planned customer activity into a UFS customer activity grid
  • Use all data effectively, ie insights into actions into plans that enable increased turnover, volume, reach and penetration.
  • Responsible for accurate forecasting based on planned sales in / out activity. Ensure activities and corresponding spend are given to Line Manager as part of S&OP process.
  • Conduct financial analysis for planned sales in / out activity via ROI - OPSO and Promo Analysis and ensure that this is signed off by the relevant SOA approver.
  • Focus on creation on brand awareness and portfolio opportunity at trade partner customer days and trade shows.
  • Collaborate with Demand Creation Chefs for Trade Partner / DSR / CRO Culinary trainings needed.
  • Focus on digital selling by working with trade partners to generate demand creation towards either UFS.com or via traffic to own trade partners platforms
  • Use data driven recommendations for cross selling.
  • Drive engagement for trade partners as per defined contact strategy for the assigned territory ie., Performing F2F calls (and virtual when needed) via local CRM tool.
  • Close collaboration with trade / RTM / C&C team to ensure implementation of promotions by ensuring adequate stock availability and customer related activity to drive sell-out.
  • Negotiating trade terms including secondary displays, primary share of shelf & other in-store activity to aggressively drive sales out with trade partners.
  • Monitor stock FIFO implementation, aging and align actions with distributor Trade & C&C’s to minimize business waste.
  • Have a deep understanding of the competitor landscape and track pricing, in market activity and new launches
  • Ensure timely submission & settlement of distributor claims (with appropriate supporting documents) from trade partners.
  • Relevant Sales Qualification
  • 2-3 years of working experience in similar function in FMCG
  • Proven track record in sales, preferably in the Foodservice Industry
  • Industry knowledge for trade customers (RTM Customers)
  • Account management.
  • Full understanding of all Customers & UFS solutions (research & pre-call planning)
  • Business Insights to Activation Solution Selling
  • Sound understanding of all Offline & Online Touchpoints
  • Familiarity of UFS CD Cycle which includes Planning of call Cycles
  • Customer Business Planning
  • PASSION FOR HIGH PERFORMANCE :
  • Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
  • PERSONAL MASTERY :
  • Sets high standards for themselves. Actively builds own wellbeing and resilience.
  • CONSUMER LOVE
  • : Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
  • PURPOSE & SERVICE
  • : Has humility, understanding that leadership is service to others, inside and outside Unilever.
  • AGILITY
  • : Explores the world around them, continually learning and developing their skills.
  • BUSINESS ACUMEN :
  • Creates sustainable growth with purpose, engaging different partners across the system for change.
  • #J-18808-Ljbffr

    Create a job alert for this search

    Key Account Manager • South Africa

    Related jobs
    • Promoted
    Account Manager (Senior), Retention, Road Logistics

    Account Manager (Senior), Retention, Road Logistics

    DSVZA
    Job title : Account Manager (Senior), Retention, Road Logistics.The retention account manager is responsible for nurturing and expanding relationships with an organization's most significant client...Show moreLast updated: 30+ days ago
    43331289644 - Account Manager

    43331289644 - Account Manager

    Activate TalentZA
    Remote
    Quick Apply
    Location : South Africa - Remote.Employment Type : Full-Time (EST Timezone).Type of contract : Independent contractor .We’re seeking a versatile Account Manager to join a growing team specializin...Show moreLast updated: 13 days ago