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Lead : Marketing Operations

Lead : Marketing Operations

The Skills MineJohannesburg, South Africa
30+ days ago
Job description

Requirements :

  • Bachelor’s Honours degree in Management Sciences or Social Sciences, or another relevant field
  • Minimum 10 years’ experience in Communications / Public Relations
  • Minimum 10 years’ experience in Marketing
  • Extensive experience in a professional services or legal services environment
  • Experience managing a large team
  • Extensive communications experience
  • Experience managing the entire marketing value chain (digital, events, comms, PR and brand)

Responsibilities :

  • Oversee the firm’s brand and reputation strategy
  • Manage external marketing communications, including crisis communications, PR, and social media
  • Create external marketing and communications campaigns aligned with the firm’s objectives
  • Enhance the central marketing communications team capability to support business development with integrated campaigns
  • Develop and implement thought leadership content and activities
  • Manage digital channels and shape social media strategy
  • Collaborate with BD managers on positioning and messaging for practice and sector groups
  • Develop procedures for effective collaboration between Marketing Communications and Business Development
  • Partner with Knowledge Management to create client and market-facing materials such as handbooks, updates, and training
  • Lead improvement of marketing materials such as capability statements, pitch templates, deal lists, website and press content
  • Plan and coordinate the firm’s annual communications schedule
  • Set communication goals and requirements for sectors, practice groups, and product / service offerings
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    Marketing • Johannesburg, South Africa

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