Overview
Crayon ️ City of Cape Town, Western Cape, South Africa
This role is for a Google Ads Media Buyer focused on driving ecommerce success through planning, execution, and optimization of Google Ads campaigns across Search, Shopping, Display, and YouTube. You will collaborate with creative and growth teams to deliver high-impact results using Google’s ad platforms.
What you'll do
- Plan, build, and manage Google Ads campaigns across Search, Shopping, Display, and YouTube
- Conduct keyword research, competitor analysis, and audience targeting to identify growth opportunities
- Monitor daily performance, analyse results, and make data-driven optimisations to maximise ROAS
- Collaborate with creative and growth teams to align ad messaging with broader funnel strategy
- Track and report on key KPIs, providing clear insights and recommendations to the team and clients
What you'll need
1-2+ years of hands-on Google Ads campaign management experience (agency or in-house)Strong understanding of PPC strategy, keyword research, bidding strategies, and campaign structureProficiency with Google Ads Manager, Google Analytics, and tracking solutionsExcellent analytical and problem-solving skills, with the ability to turn data into actionable insightsStrong organisational skills and attention to detailSeniority level
Entry levelEmployment type
Full-timeJob function
Marketing, Strategy / Planning, and AdvertisingIndustries
Marketing ServicesAdvertising ServicesBusiness Consulting and Services#J-18808-Ljbffr