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Senior Performance Marketing Strategist

Senior Performance Marketing Strategist

Bamboo WorksWorkFromHome, KwaZulu-Natal, South Africa
10 days ago
Job description

We’re helping a growth-focused marketing agency find a Senior Performance Marketing Strategist to lead high-value client relationships and elevate the agency’s paid media offering.

You’ll design, refine, and oversee data-driven performance strategies across Google, LinkedIn, Meta, and emerging platforms — focusing on lead quality, scalability, and ROI. Working closely with a PPC Specialist handling execution, you’ll take ownership of strategy, client communication, and growth initiatives.

This role is ideal for a senior performance marketer who combines strategic vision with deep technical understanding — confident engaging with senior marketing leaders from global brands and shaping large-scale, multi-channel campaigns.

Part-Time : 2–3 days / week (~10–20 hours / week, with potential to scale to full-time)

Schedule : GMT / BST hours (with some overlap with early US hours preferred)

Location : Fully Remote (PH & South Africa-based candidates are preferred)

Engagement : Independent Contractor

Start Date : ASAP

Rate : $600-$1600 / month (based on a 10-hour workweek, depending on level of experience)

Key Responsibilities

  • Strategic Leadership

Develop and lead sophisticated, multi-channel paid media strategies that prioritize lead quality and conversion performance.

  • Create and test new campaign frameworks tailored to audience segments by industry or lifecycle stage.
  • Identify and scale high-performing channels beyond Google and LinkedIn to diversify traffic and acquisition sources.
  • Conduct quarterly strategic planning sessions with clients, aligning marketing performance with business outcomes.
  • Design and refine attribution frameworks for complex sales cycles.
  • Client Service & Relationship Management
  • Serve as the primary strategic advisor to senior client stakeholders.

  • Lead strategy calls, present insights, and proactively identify optimization opportunities.
  • Build trusted client relationships through transparent communication and consistent value delivery.
  • Ensure clarity, confidence, and reliability in every client interaction.
  • Team Leadership & Collaboration
  • Partner with the PPC Specialist to turn strategy into clear execution plans with measurable outcomes.Review and refine campaign structures, briefs, and reporting to uphold high-quality standards.

  • Mentor internal team members, helping strengthen the agency’s performance marketing expertise.
  • Performance & Reporting
  • Own accountability for improving lead quality and ROI while maintaining or scaling lead volume.

  • Deliver actionable monthly and quarterly reports highlighting insights and growth opportunities.
  • Track and optimize key metrics — CPL, conversion rates, CAC, and ROI.
  • Requirements

  • 8–10+ years of experience in performance marketing , including senior-level strategy roles.
  • Proven success managing £100k+ / month ad budgets (ideally £150k+), with documented results.
  • Strong background in Google Ads, LinkedIn Ads, Meta Ads , and other paid media channels.
  • Analytical mindset with advanced understanding of campaign attribution and funnel performance.
  • Excellent communication and presentation skills — able to engage confidently with C-level stakeholders.
  • Experience managing high-value client relationships in agency environments .
  • Proven ability to balance strategic oversight with hands-on optimization.
  • Nice-to-Haves

  • Experience with B2B, higher education, or long sales-cycle campaigns .
  • Familiarity with UK / US client accounts and international campaign delivery.
  • Background in launching new paid media channels and scaling them from pilot to major revenue sources.
  • Experience coaching or mentoring PPC and performance teams.
  • Recruitment Process

  • Initial Interview
  • Client Interview
  • Task Assessment
  • Final Interview (Client)
  • Offer & Onboarding
  • #J-18808-Ljbffr

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    Marketing Strategist • WorkFromHome, KwaZulu-Natal, South Africa

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