Social Media Manager - 43231181125

Overview

Position : Social Media Manager – at Somewhere

Location : Johannesburg, Gauteng, South Africa (candidates must be South African citizens based in South Africa). Working Schedule : 9a-5p EST

Salary Range : $1500-$2000 USD monthly. The final salary will be determined by the candidate's level of experience and at the client's discretion.

Job Summary

Our client is looking for a creative and strategic Social Media Manager who can grow and manage the brand presence—especially on Facebook and Pinterest. The right candidate will create engaging content and apply SEO, keyword research, and blog writing to expand reach and build a strong online presence. This role also requires being the friendly and knowledgeable voice of our brand on social channels while keeping the team organized, scheduled, and on track with content plans.

Responsibilities

• Develop and manage a Facebook and Pinterest content strategy focused on audience growth, engagement, and conversions.
• Create and schedule posts, monitor activity, and engage with followers to build a community on all social media platforms.
• Manage social media notifications across platforms, ensuring a friendly, knowledgeable, and professional brand presence.
• Conduct keyword research and apply SEO best practices to both social content and blog writing.
• Write and optimize SEO-driven blog posts that connect with the embroidery audience and rank on search engines.
• Use data from Semrush and other SEO tools to guide strategy, content, and keyword targeting.
• Develop and maintain strong relationships with influencers, content creators, and affiliates to drive collaborative campaigns, support influencer marketing initiatives, and maximize overall brand exposure.
• Analyze social media and blog performance metrics to measure success and adjust strategy.
• Stay up to date on social trends, Pinterest / Facebook algorithm changes, and SEO best practices.
• Collaborate with marketing and design teams to ensure consistent branding and messaging.
• Organize and schedule content plans for the team, keeping projects on track and deadlines met.

Qualifications

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