Jobs in South africa

Location : Remote (South Africa)

Schedule : Full-Time | 4am–12pm EST (10am-6pm SA Time)

Contract : 3-month contract with strong potential to convert to full-time within 2-3 months, based on performance

About Our Client

Our client is a high-energy group fitness studio based in the U.S., founded by a seasoned fitness leader previously with a renowned bootcamp brand. With a second studio location launching soon, the business is evolving from a local passion project into a scalable fitness brand. The founder brings a strong personal following but is now looking for a marketing leader to drive outreach beyond that network and fuel sustainable growth.

The Opportunity

We are looking for an experienced and highly independent Digital Marketing Manager to own and lead all aspects of digital marketing. This is a high-impact role where you will have full responsibility over the studio’s online brand presence, lead generation strategy, and execution across platforms. The ideal candidate is a self-starter with a passion for fitness, a growth mindset, and experience working with early-stage or founder-led brands.

Who Should Apply

This role is ideal for someone who thrives in independent, entrepreneurial environments and enjoys building systems and strategy from scratch. If you're a proactive, curious marketer who loves taking full ownership—from high-level planning to hands-on execution—you’ll feel right at home here. We’re looking for someone excited to lead, experiment, and grow alongside a fast-moving business.

Who This Role May Not Be Right For

If you prefer a highly structured environment, need close oversight, or expect a detailed marketing playbook to follow, this likely isn’t the right fit. This is a lean, fast-paced operation where you’ll be the go-to marketing expert, expected to lead with confidence and drive results independently.

Key Responsibilities

Website Optimization & SEO

Audit and enhance the studio’s current self-built website to improve UX and organic traffic.

Social Media Management

Own the social content calendar and creative execution to build a cohesive, engaging brand presence across Instagram, Facebook, TikTok, etc.

Email Marketing

Set up and manage automated email campaigns (Mariana Tek), including nurture and retention flows.

Paid Media & Acquisition

Plan, launch, and optimize paid campaigns (Meta, Google Ads, etc.) to generate leads and drive sign-ups for both studio locations.

Brand & Copywriting

Craft compelling messaging and visuals for ads, landing pages, emails, and social platforms that reflect the energy and purpose of the brand.

Strategic Marketing Leadership

Develop and lead a full-funnel digital strategy that supports both immediate lead goals and long-term brand development.

Act as the strategic marketing owner, offering guidance and insight without relying on direction from the founder (who does not have a marketing background).

Who You Are

3+ years of digital marketing experience, ideally with a consumer-facing or lifestyle / fitness brand

Proven track record in SEO, paid media management, and content marketing

Excellent copywriting and brand voice skills

Experience with CRM tools or studio platforms like Mariana Tek (a plus)

You have either worked in or are passionate about the fitness or wellness space

You thrive in autonomous roles and are confident taking full ownership of strategy and execution

You’re excited about helping a growing business expand into new markets and build a digital foundation for scale

Why This Role

This is a unique chance to be the marketing engine behind a growing, mission-driven fitness brand. You’ll work closely with the founder, shape the brand from the ground up, and play a key role in its expansion. For the right person, this will likely turn into a permanent, full-time position after the initial contract.