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Head of Marketing

Head of Marketing

titc.ioJohannesburg, Gauteng, South Africa
4 days ago
Job description

This is more than a marketing role; it’s a launchpad into strategic leadership. We’re seeking a commercially astute Head of Marketing with the drive to shape brand and growth strategy, ensure operational excellence in go-to-market execution, and support sustainable, data-led expansion. The successful candidate will not only oversee core marketing functions but also operate as a trusted partner to the executive team—translating insight into action, strengthening brand equity, and enabling measurable commercial outcomes. You’ll join a fast-growing, tech-driven business at the intersection of e-commerce, payments, and logistics, working with a collaborative team to scale an integrated, customer-centric ecosystem.

Job Description

As the Head of Marketing, you’ll take full ownership of the company’s brand and performance marketing agenda. You’ll lead a multidisciplinary team, develop and execute an integrated strategy across business units, and ensure the marketing function directly underpins growth, customer acquisition, and retention. Your work will influence decision-making and long-term strategy across the organisation.

Your daily adventures include

  • Lead and mentor the marketing team, fostering a high-performance culture of accountability, learning, and growth.
  • Own brand and growth strategy : define positioning and the commercial marketing plan across all business units; set goals, KPIs, and success metrics tied to revenue and customer outcomes.
  • Manage budget and performance : balance brand-building and performance marketing investment; track ROI and report outcomes to leadership.
  • Translate market intelligence into action : turn insight and analytics into targeted, multi-channel campaigns that drive acquisition and engagement.
  • Steward a unified brand identity while allowing business-unit nuance; ensure governance and compliance with brand specifications.
  • Proactively manage reputation risk, identifying issues and recommending remedial actions.
  • Optimise internal / external resources : shape the right blend of in-house capability and agency partners to deliver efficiently at quality.
  • Oversee content and owned channels : manage corporate website content and the development / distribution of brand assets and collateral.
  • Direct agency and stakeholder collaboration : brief, review, and approve creative outputs (e.g., logos, campaigns, videos) with executive stakeholders.
  • Partner with business units to align marketing programmes with commercial priorities; support sales enablement and measurable funnel impact.
  • Champion digital excellence : ensure data-driven experimentation, marketing automation, and performance channels are the engine of modern growth.

What it takes to succeed

  • Education : BCom (Marketing / Commercial) or similar from a recognised institution with practical marketing education.
  • Experience : 8–10 years in marketing, including 4+ years in management, with a proven track record across digital / performance marketing and team leadership.
  • Industry exposure : experience in e-commerce, fintech, or technology-driven environments is advantageous.
  • Leadership : evidence of building / optimising structures, developing talent, and delivering outcomes in fast-paced, scaling organisations.
  • Commercial rigour : comfort with budgets, attribution, and translating insight into executive-ready recommendations that influence strategy.
  • #J-18808-Ljbffr

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    Head Of Marketing • Johannesburg, Gauteng, South Africa

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