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Marketing Specialist

Marketing Specialist

Servest CareersMidrand, Gauteng, South Africa
30+ days ago
Job description

Duties & Responsibilities

Business Unit Marketing Leadership

  • Develop and execute marketing strategies for assigned business units in partnership with the Executive Manager of Marketing.
  • Drive external campaigns client communications and content that positions Servest as a thought leader in facilities management.
  • Manage and optimise lead generation campaigns with measurable ROI.
  • Partner with business unit leaders to understand service offerings client needs and competitive positioning.

Internal Marketing & Employee Engagement

  • Own the internal marketing strategy embedding corporate brand values across the company.
  • Create impactful campaigns events and materials that inspire and engage employees.
  • Collaborate with CPO HR Learning & Development and senior leadership on internal initiatives.
  • Connect staff to company strategy purpose and values through compelling content.
  • Brand Guardian

  • Ensure consistency of messaging tone and visual identity across all touchpoints.
  • Monitor marketing performance against KPIs and deliver actionable insights.
  • Manage relationships with agencies designers and external partners.
  • Maintain brand standards across assigned business units.
  • Financial Accountability

  • Manage allocated marketing budgets for business units and internal initiatives.
  • Optimise marketing spend and maximise return on investment.
  • Provide regular financial performance updates with full transparency.
  • Minimum Requirements

  • Minimum 3-year qualification in marketing advertising communications or equivalent.
  • Minimum 6 years in marketing and / or communications.
  • Ability to run projects and campaigns with minimal supervision.
  • Large corporate experience preferred.
  • Experience with Google Ads Salesforce Canva and AI content generation tools (beneficial).
  • Strong financial acumen and budget management capabilities.
  • Lead generation and campaign optimisation expertise.
  • Required Experience :

    Unclear Seniority

    Key Skills

    Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management

    Employment Type : Full-Time

    Department / Functional Area : Marketing

    Experience : years

    Vacancy : 1

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    Marketing Specialist • Midrand, Gauteng, South Africa