Divisional Head : Tourism Development And Marketing : CMTD50006

City of EkurhuleniZA

2 days ago

Job description

Job title : Divisional Head : Tourism Development And Marketing : CMTD50006

Job Location : Gauteng,

Deadline : November 03, 2025

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Key performance areas :

Develop and Implement City-wide Tourism Development, Marketing and Partnership Strategies and Value-proposition to enhance the Airport City Destination Marketing and Gauteng Air Access efforts that maximizes sectoral impact on the Regional Economy.

Develop and Implement Divisional Strategies, Business Plans, Systems, Processes and Standard Operating Procedures to enhance the contribution of the Division to achieving Departmental and City-wide Local Economic Development Objectives.

Enable effective programme planning, development, management and implementation of the City' and Provincial Tourism Development, Marketing and Partnership strategies.

Conceptualize, Implement and Quality Assure tourism product development, partnerships and destination marketing initiatives to achieve departmental, city-wide and provincial objectives and goals.

Conduct Destination Market Intelligence Research, Benchmarking and Monitor sectoral trends, to analyse the effectiveness, efficiencies and impact of the Tourism Development, Marketing & Partnerships strategies in the City.

Drive the development of tourism and marketing development models and ensure effective organisation-wide implementation

Facilitate stakeholder mobilization and strategic partnerships to ensure that targeted partners are effectively reached through a variety of business, leisure and lifestyle products and events that are hosted in the Regional Economy.

Implement risk management, governance and compliance legislation and policies to identify and manage governance and risk exposure

Ensure budget planning and monitor and enforce effective financial management, control, governance and SCM compliance

Drive an aligned customer service excellence culture, which enables rewarding relationships that enables the division to provide exceptional customer services to peers, stakeholders and related community organizations

Lead and manage teams by providing strategic leadership and management, setting performance standards, clarifying roles and effective utilization of skills

Core Requirements :

Bachelor's Degree in Tourism Development and / or Strategic Marketing and / or Commerce and / or Development Studies and / or Economic Development and / or Business Intelligence or relevant equivalent NQF Level 7 qualification

8 years’ relevant management experience of which at least 4 years’ must have been at senior management level

Strategic leadership skills and track-record

Accountability and ethical conduct

Knowledge of relevant legislation

An understanding of political and administrative structures at municipal level

Knowledge and information management skills

Risk management skills

Proficiency in policy development

Effective communication skills

Operational financial management skills

Programme and project management skills

Closing Date : 2025-11-03

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