Growth Marketer / GTM Engineer - 0822 - Johannesburg, South Africa

Growth Marketer / GTM Engineer - 0822 - Johannesburg, South Africa role at Bionic Talent

Overview

This Canada-based client specializes in combining the Modern Data Stack using a data warehouse-first approach to unify, centralize, and enrich data with end-to-end growth strategies to drive revenue with clear ROI. They have a proven track record in growing B2B SaaS, selling to E-commerce & F500 Enterprise. The role focuses on hitting ambitious monthly targets and driving pipeline by running growth experiments across marketing channels for clients, while helping B2B SaaS clients scale their acquisition and building automated, scalable revenue operations processes.

What you’ll be doing

• Develop automated customer acquisition strategies in partnership with operations, marketing, sales, and partnerships
• Run lead conversion experiments by generating ideas, defining targeting, writing copy, and scaling successful strategies
• Iterate on go-to-market initiatives, test changes, measure impact, and scale the most effective improvements
• Collaborate with stakeholders across the business to own and drive high-impact acquisition initiatives aligned with company goals
• Identify and leverage new data sources to improve messaging, targeting, and campaign timing
• Craft highly personalized email campaigns tailored to diverse audience segments, using internal data points and A / B testing at scale (1M+ prospects per quarter)
• Design and optimize AI-driven outreach by leveraging prompt engineering and structured data sources to improve cold outreach performance
• Analyze campaign performance and customer engagement, including reading reply data and writing SQL queries
• Understand customer journeys by analyzing attribution data and identifying meaningful interactions that drive funnel progression
• Boost outbound email positive reply rates through A / B testing, GPT prompt building, intent signal development, and best-in-class copywriting strategies
• Work with tools across the data stack, including dbt, BigQuery / Supabase, Hex.tech, Datamorf.io, n8n, Hightouch, and Cargo
• Manage outbound campaigns using Instantly.ai, Smartlead, HeyReach, and integrate CRM systems like HubSpot and Pipedrive
• Apply AI and prompt engineering platforms to enhance acquisition strategies

Who we’re looking for

Position details

Internal job postings and descriptions not included above may be removed to maintain clarity.

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