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99 Cents
Mid-Weight Copywriter99 Cents • Cape Town, ZA
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Mid-Weight Copywriter

Mid-Weight Copywriter

99 Cents • Cape Town, ZA
10 days ago
Job description

You're the writer who doesn't treat ATL and digital as separate disciplines, because they're not. You move between a TVC concept and a web banner headline without losing momentum or voice. You understand that a retail leaflet is still an opportunity, and you're constitutionally incapable of letting it be boring.

You'll concept and write across radio, TV, print, POS, OOH, social, newsletters, and web, and you'll care about all of it equally. You'll work inside a creative team that argues about ideas because it loves them.

If your portfolio makes people stop scrolling, even for a second, we want to hear from you.

Minimum relevant experience and skills/attributes required:

  • An eye for detail, ability to work well under pressure, as well as being up to date with the latest digital marketing trends, techniques and technologies are essential requirements
  • Working closely with the art director to generate creative ideas and concepts to fulfill the client's brief
  • Producing scripts and concepts with visual aids and references to communicate ideas to the client
  • Gaining an understanding of the target audience and business which the advert is targeted at
  • Meeting with the creative director and account managers before presenting ideas to clients
  • Pitching ideas to clients (As a copywriter, you will be relied on heavily during presentations, making good presentation skills vital)
  • Working on location
  • Attending meetings at production houses and with other directors
  • Working with voice over artists and assisting with the recording of your radio ad’s
  • Working in editing suites to oversee the finished product
  • Checking, guiding and assisting other creatives with their work
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Mid-Weight Copywriter • Cape Town, ZA