Digital Designer – Remote – Cape Town (63422)

Job Description

• Our client, an International FMCG Manufacturer, is seeking a highly creative and commercially minded Digital Designer, based in Cape Town. This is a remote role to begin with, with plans to establish a city-based office in the future.

The Role

• This role goes beyond design execution,it is about taking ownership of the brand's digital ecosystem and elevating it to world-class standards. You will be responsible for shaping a consistent and engaging online presence across multiple regions, while pushing creative boundaries within established brand guidelines.
• Working closely with cross-functional teams including Product, Marketing, Photography, and Content Creators, you will ensure all digital touchpoints reflect the quality, creativity, and innovation of the brand, while delivering a seamless and conversion-driven user experience.

Key Responsibilities

Website Ownership & Development

• Lead the revamp, enhancement, and ongoing maintenance of websites across multiple regions (UK, EU, USA, etc.).
• Ensure global brand consistency while adapting for regional nuances.
• Maintain and evolve visual identity in line with brand guidelines.
• Optimise UX/UI for a seamless, modern, and conversion-focused experience.
• Manage and update product pages, launches, seasonal campaigns, and educational content.
• Collaborate with internal stakeholders and external developers where required.

Digital Communication

Design and develop engaging email campaigns for:

• Seasonal campaigns
• New product launches
• Product highlights
• Retail and distributor communications
• Tailor messaging and design for different audiences (consumers, buyers, distributors).
• Ensure content is optimised for engagement, performance, and conversion.

Amazon & Marketplace Listings

• Create, update, and maintain Amazon A+ content across relevant regions.
• Ensure all listings are visually compelling, brand-aligned, and commercially effective.
• Collaborate with Product and Sales teams to ensure accuracy and optimisation.
• Monitor marketplace consistency and identify opportunities for improvement.

Cross-Functional Collaboration

• Work closely with Product Development, Marketing, Photographers, and Content Creators.
• Contribute to shoot planning and ensure a digital-first approach to content creation.
• Ensure all assets are designed for multi-platform use.

Wider Digital & Online Media

• Support and help shape the broader digital presence of the brand.
• Maintain a cohesive and consistent digital identity across all touchpoints.
• Provide support for social media content where required.
• Stay ahead of digital trends, platform updates, and design innovation.

What We're LookIng For

• A self-starter who takes full ownership of the digital space.
• Strong attention to detail with a commitment to high creative standards.
• Proactive and forward-thinking approach.
• Ability to balance creativity with commercial awareness.
• Confident in challenging ideas to drive better outcomes.
• Highly organised and able to work in a fast-paced environment.

Skills & Experience

• Minimum 3+ years' experience as a Digital Designer.

Strong portfolio showcasing:

• Website design
• Email campaigns
• Marketplace/Amazon A+ content
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Experience with Figma or similar UX/UI tools.
• Solid understanding of UX principles and conversion-led design.
• Experience with CMS platforms (e.g., Shopify, WordPress, or similar).
• Understanding of digital performance metrics and optimisation.
• Experience working with global or multi-region brands is advantageous.