Job Spec
Marketing Manager – Engineering Industry
Location: Germiston, Gauteng
Salary: R35 000 – R45 000 per month + Provident/Pension Fund
Start Date: ASAP
Work Schedule: Monday–Friday (with occasional weekend events)
About the Role
A leading engineering group is seeking a strategic and hands-on Marketing Manager to drive brand visibility, digital growth, and lead generation across multiple companies within the group. The role requires strong coordination, digital expertise, and the ability to align marketing with tender-driven sales objectives.
Key Responsibilities
• Develop and execute digital marketing strategy (SEO, GEO, social media, paid ads)
• Manage LinkedIn strategy and internal content advocacy across the group
• Oversee company websites and online visibility performance
• Align marketing activity with Tender Department regional opportunities
• Drive lead generation from digital platforms and events
• Plan and execute corporate events, conferences, and annual golf day
• Manage marketing budget and report on ROI and performance
• Supervise Marketing Coordinator and ensure operational delivery
• Maintain consistent branding across all group companies
Requirements
Qualification:
• Degree or Diploma in Marketing, Communications, Digital Marketing, or related field
Experience:
• 6 – 8 years’ marketing experience (preferably in engineering, construction, or technical services)
• Proven experience in digital marketing (SEO, social media, paid media campaigns)
• Event management and corporate branding experience essential
Skills:
• Strong understanding of SEO, GEO, and digital algorithms
• Excellent written English and content creation ability
• Proficient in Adobe InDesign (Illustrator/Photoshop advantageous)
• Strong project management and organisational skills
• Ability to work under pressure and manage multiple brands
Personal Attributes
• Hands-on, proactive, and detail-oriented
• Strong team player with leadership capability
• High level of initiative and accountability
• Must understand the construction industry environment
• Must reside within reasonable commuting distance of Germiston
. Skillset Required: Digital Marketing Strategy, SEO, GEO, Social Media, Paid Ads, LinkedIn Strategy, Content Advocacy, Website Management, Online Visibility, Lead Generation, Event Management, Corporate Branding, Marketing Budget Management, ROI Reporting, Supervision, Branding Consistency, Digital Algorithms, Written English, Content Creation, Adobe InDesign, Illustrator, Photoshop, Project Management, Organisational Skills, Work Under Pressure, Manage Multiple Brands, Attention to Detail, Team Player, Leadership, Initiative, Accountability, Construction Industry Knowledge, Tender Alignment