Campaign Manager

Campaign Manager | Cape Town

CallForce is a prominent BPO known for delivering exceptional outsourced solutions to our clients. We are seeking a highly skilled and results‑driven Campaign Manager for our Outbound Telco Sales division. As a Campaign Manager, you will be responsible for planning, executing, and optimizing outbound sales campaigns to drive revenue growth and exceed client expectations.

Key Responsibilities

• Develop comprehensive campaign strategies aligned with client goals and industry best practices.
• Define campaign objectives, target audience, and key performance indicators (KPIs).
• Create and manage campaign budgets and timelines.
• Lead a team of team leaders, sales agents, trainers, and support staff to ensure campaign success.
• Ensure team leaders performance reviews are conducted regularly, and constructive feedback is given for performance improvement.
• Foster a collaborative and high‑performance culture within the team.
• Oversee the execution of outbound sales campaigns, ensuring adherence to scripts and compliance standards.
• Monitor campaign performance, analyse data, and make data‑driven decisions to optimize results.
• Implement strategies to increase sales conversion rates and achieve revenue targets.
• Generate and analyse campaign reports to track KPIs, identify trends, and recommend improvements.
• Provide regular reports to clients and internal stakeholders, summarizing campaign performance and actionable insights.
• Ensure that all campaign activities comply with industry regulations and client‑specific requirements.
• Implement and maintain rigorous quality assurance processes to uphold service quality.

Qualifications and Requirements

• 5+ years of experience as a Campaign Manager in an outbound telco sales environment within the BPO industry.
• Strong leadership and team management skills.
• Excellent communication and client‑facing abilities.
• Analytical mindset with the ability to interpret data and make strategic decisions.
• Knowledge of outbound sales processes, techniques, and compliance standards.

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