Product Manager - Clinical Chemistry and Haematolo

Reference: PS010138-CA-1

A well-known medical, clinical diagnostic and life science company requires the above to successfully deliver the short- and long-term business objectives and performance targets for the science product portfolio.

Duties & Responsibilities

Minimum requirements for the role:

• A minimum NQF6 is required.
• A relevant bachelor’s degree is preferred for this role.
• Previous commercial marketing- and product management experience in haematology and clinical chemistry solutions with proven knowledge and expertise in the South African private and public IVD industry.
• Must be highly skilled and experienced in different pricing models pertaining to instrument placements/reagent rentals/lease agreements for customer contracts and tenders.
• Previous experience in strategy development and new business development is required for this role.
• Must be proficient in Microsoft Office (Excel, Word and PowerPoint).
• Must have existing relationships with KOLs critical.
• Must have an understanding of public and private reimbursement mechanisms.
• Previous experience in coagulation and chemiluminescence immunoassay solutions would be advantageous.

The successful candidate will be responsible for:

• Developing in line with supplier- and management directives, marketing, product and brand awareness plans to achieve the targeted product positioning, product life cycle, pricing, promotional and profitability strategies in line with internal and external targets.
• Developing marketing strategy and execution of plans for the assigned products to influence and drive marketing, sales and pricing strategies.
• Adopting and developing a marketing plan based on the segmentation of customers.
• Owning the portfolio of sales enablement materials including customer-facing and internal information ensuring key messaging and positioning is consistent and complies with supplier directives.
• Maintaining a pulse on the competitive landscape and making recommendations to strengthen value propositions and differentiators.
• Planning and organising presence and attendance at relevant exhibitions, conferences, and symposia.
• Providing sales, application specialists and technical services teams with regular and relevant product information and competitive insights.
• Reviewing sales performance of assigned portfolio specific to regions and accounts and providing recommendations to drive improved sales performance.
• Reporting and communicating the progress of monthly/quarterly/annual initiatives to internal and external stakeholders.
• Completing and reviewing weekly/monthly product inventory demand forecasting timeously and accurately to minimize stock write-offs.
• Maintaining and continuously improving the quality system and achieving quality objectives through daily actions.

Salary package, including benefits, is highly negotiable depending on experience gained.

Package & Remuneration

Monthly

#J-18808-Ljbffr