Sales Manager (B2B)

Overview

Port Elizabeth, South Africa | Posted on 03/12/2026

Our client is seeking an experienced Sales Manager to join the Port Elizabeth team.

Responsibilities

• Set up and implement a B2B sales department
• Determine the B2B sales strategy in collaboration with the Managing Director, implement and “test drive” it.
• Implement tracking tools and hire staff
• Validate and qualify potential B2B customers
• Identify and approve potential business customers in the targeted industries
• Lead and manage a team of B2B Lead Generators and/or Lead Convertors
• Appoint, lead, coach, mentor and manage staff to ensure effective execution of the sales strategy, achievement of B2B sales targets, and overall sales and revenue growth
• Monitor, analyse and maintain lead generation and conversion tracking tools
• Ensure proper record keeping of all B2B sales activities for customer engagement performance management and reporting purposes
• High level engagement with B2B customers and engagement with internal departments
• Provide high level technical information to potential B2B customers, onboard new B2B customers and maintain customer relations
• Provide input into internal research and development projects
• Participate in marketing and sales campaigns when needed

Requirements

• 3-year sales related qualification (preferred)
• 15 years B2B lead generation, lead conversion and / or sales experienced gained in a technical or industrial environment, including industries such as chemicals, adhesives, resins, oils, tools, equipment etc
• Minimum 7 years managing B2B lead generators
• Exposure to international technical sales

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