About FIXR
FIXR is a leading event ticketing and technology platform, empowering event organisers to reach wider audiences and manage their events seamlessly. We are looking for a highly skilled Performance Marketing Manager to join our growing team and drive growth for both FIXR and our diverse range of clients.
About The Role
As the Senior Performance Marketing Manager, you will be a key driver of growth at FIXR. This is a dual‑impact role: you will act as an expert consultant and trusted advisor to our high‑profile event organisers, helping them scale ticket sales through smarter marketing, improved digital presence, stronger conversion journeys and better data analysis and insights. You will also own and lead FIXR’s own performance marketing strategy, helping us reach more event organisers.
You will work closely with Engineering and Product teams to ensure our tracking and tech stack are best‑in‑class, and collaborate with the Account Management team to deliver value and insights to our clients. This role reports to the CRO and is based in our Cape Town Office, at least 3 days per week.
Key Responsibilities
- Funnel Optimisation: analyse and optimise full‑funnel marketing activities, from top‑of‑funnel awareness to bottom‑of‑funnel conversion and ticket sales.
- Client Advisory: act as a trusted expert and adviser to FIXR clients, helping them optimise their own digital marketing campaigns and online presence and maximise ticket sales.
- Data & Analytics: deep dive into conversion analytics to interpret performance, identify friction points and provide actionable recommendations for e‑commerce growth.
- Strategy & Execution: own the end‑to‑end performance marketing strategy for FIXR, focusing on acquisition, retention and brand awareness across the entire customer lifecycle. Collaborate on SEO/GEO strategy, particularly around keyword intelligence, conversion data and channel performance.
- Campaign Management: manage paid social (Meta), paid search (Google Ads) and other performance channels.
- Cross‑Functional Collaboration: partner with Engineering and Product teams to improve attribution modelling and conversion funnels, and with Account Management to support client growth.
- Budget Management: efficiently manage marketing budgets, ensuring high ROI and meeting CAC targets.
Requirements
- Minimum of 5 years in performance marketing, preferably within an ecommerce or marketplace environment. Bonus for agency experience.
- Specialist knowledge of Meta Ads Manager, GA4 and modern performance marketing tools.
- Proven experience in mapping and optimising complex customer purchase journeys to drive higher conversion rates and lifetime value.
- Experience using AI tools to drive measurable improvements in campaign performance and translate this into clear guidance.
- Expert‑level understanding of conversion analytics and attribution; able to analyse complex data sets and translate them into strategic insights.
- Highly articulate and personable, able to explain technical marketing concepts to non‑technical stakeholders and clients.
- Solid understanding of SEO principles and how they can be evolved to serve a GEO landscape.
- Understanding of tracking pixels, GTM and the technical requirements for performance marketing.
- Proactive, data‑driven, comfortable in a fast‑paced, evolving environment.
Benefits
Competitive salary plus bonus. Holiday perks. L&D budget for you and your team. Inclusive social culture. Free tickets for FIXR events.
At FIXR, we consider diversity a strength – inclusion fuels our ability to solve problems we never thought we could. Your application will be considered on its merits, without regard to your race, age, gender, religion, sexual orientation, disability status or anything else. If there is anything we need to know to enable you to fully participate in our interview process, please just let us know in your application.
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