SEO Specialist
Frogg Recruitment • Cape Town, Western Cape, ZA
6 days ago
Job description
Key Responsibilities
Develop and implement comprehensive SEO strategies aligned with business objectives.
Conduct competitor analysis within the South African digital landscape.
Identify trends in local search behaviour (e.g., Google.co.za, local intent searches).
Optimise website content, meta tags, URLs, headings, and internal linking.
Conduct technical audits (site speed, mobile-friendliness, crawl errors, schema markup).
Collaborate with developers to fix technical SEO issues.
Content optimisation.
Analytics and reporting.
Ensure all SEO activities comply with POPIA and Google's Webmaster Guidelines.
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