Senior Marketing Manager

Were partnering with a globally recognised organisation in the travel and customer experience space known for delivering innovative premium solutions to millions of customers worldwide.
They are looking for a Senior Marketing Manager to play a key role in shaping and delivering personalised data-driven customer experiences across digital channels.
This is a high-impact role where youll combine strategy with execution helping to optimise how customers engage across platforms while supporting major client integrations.

Role Purpose:

Youll take ownership of how customers interact with the brand across digital touchpoints ensuring every journey is seamless engaging and results-driven.

Key Responsibilities:

• Design and optimise end-to-end customer journeys across email mobile app and web
• Deliver tailored experiences based on customer behaviour and data
• Lead the marketing onboarding of clients onto a new platform and app ecosystem
• Ensure data communications and journeys are correctly set up and aligned
• Translate strategic direction into actionable marketing plans
• Deliver multi-channel campaigns across lifecycle and engagement programmes
• Run A/B testing and continuous optimisation initiatives
• Analyse campaign performance and identify opportunities to improve engagement and conversion
• Work closely with product tech and operations teams
• Align marketing execution with business and technical requirements

Minimum Requirements:

• Strong experience in digital marketing CRM or lifecycle marketing
• Proven ability to manage complex customer journeys across multiple channels
• Hands-on experience with platforms such as:
• Salesforce Marketing Cloud (or similar CRM tools)
• Mobile engagement platforms (e.g. push in-app messaging)
• Experience onboarding or launching new platforms or client programmes
• Strong project management skills and attention to detail
• Confidence working with data to inform decisions
• Ability to collaborate effectively across technical and non-technical teams

Only South African Residents or individuals with a relevant South African work permit will be considered.

If you have not had any response in two weeks please consider the vacancy application unsuccessful. Your profile will be kept on our database for any other suitable roles / positions.


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Required Experience:

Manager

Employment Type : Full-Time
Experience: years
Vacancy: 1