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Marketing AssistantTalented Recruitment Specialists • Cape Town, ZA
Marketing Assistant

Marketing Assistant

Talented Recruitment Specialists • Cape Town, ZA
9 days ago
Job description
  • A dynamic and innovative company based in Muizenberg, Cape Town is looking for a creative and proactive Marketing Assistant to join their team.
  • The successful candidate will assist with marketing campaigns, digital content, brand awareness initiatives, and day-to-day marketing activities while using creative thinking, strong organisational skills, and emerging technologies, including AI, to drive engagement and growth.

Key Responsibilities:
Digital Content & Social Media:

  • Plan, create, schedule and publish content across multiple social media platforms.
  • Assist in developing monthly content calendars.
  • Create engaging captions, graphics and short-form video content (Reels/Shorts).
  • Monitor community engagement and respond to comments and messages where appropriate.
  • Track social media performance and identify opportunities for improvement.
  • Research industry trends, competitor activity and content ideas.
  • Ensure all content aligns with each brand's identity and guidelines.

Digital Marketing & Campaign Execution:

  • Assist with the planning and execution of marketing campaigns and product launches.
  • Coordinate campaign activities to ensure projects are delivered on time.
  • Update website content, banners and promotional material.
  • Assist with email marketing campaigns and newsletters.
  • Support basic SEO initiatives.
  • Monitor campaign performance and prepare basic reports.

Events & Exhibitions:

  • Assist with the planning and coordination of exhibitions, trade shows, retail activations and company events.
  • Organise marketing materials, promotional products and event logistics.
  • Liaise with suppliers, printers and venues.
  • Capture photos and video content during events for use across digital channels.

Marketing Operations:

  • Coordinate the production of catalogues, brochures, flyers, presentations and other marketing collateral.
  • Maintain organised marketing asset libraries and version control.
  • Assist with supplier quotations, purchase orders and general marketing administration.
  • Maintain marketing databases and contact lists.

AI & Marketing Technology:

  • Use AI tools to assist with content creation, research, campaign ideation and workflow efficiency.
  • Apply sound judgement to review, edit and fact-check AI-generated content before publication.
  • Stay up to date with emerging AI and digital marketing technologies.

Requirements:

  • Diploma or Degree in Marketing, Communications, Digital Marketing or a related field.
  • 2–4 years' experience in a marketing or digital marketing role.
  • Strong understanding of social media platforms and content creation.
  • Strong written communication and copywriting skills.
  • Experience using Canva to create marketing content.
  • Basic photography and video editing skills.
  • Strong organisational and project coordination skills.
  • Proficiency in Microsoft Office.
  • Comfortable using AI tools such as ChatGPT, Claude, Gemini or similar to improve productivity.
  • Highly organised with excellent attention to detail.
  • Creative with a passion for marketing and content creation.
  • Proactive and able to take initiative.
  • Strong time management and the ability to manage multiple projects simultaneously.
  • Positive attitude and willingness to learn.
  • Excellent communication and interpersonal skills.
  • Team player who is adaptable and thrives in a fast-paced environment.

Advantageous:

  • Experience with Meta Business Suite.
  • Experience with WordPress or another CMS.
  • Email marketing platform experience (e.g. Mailchimp or similar).
  • Basic understanding of SEO and Google Analytics.
  • Experience supporting exhibitions or trade shows.
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Marketing Assistant • Cape Town, ZA

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