Content Strategist

Expect opportunities that may include:

• Developing and executing content strategies aligned with business and marketing objectives
• Creating content plans, editorial calendars, and multi-channel content frameworks
• Conducting audience, competitor, and content performance analysis
• Optimising content for SEO, user engagement, and conversion goals
• Managing content across websites, blogs, email, social media, and digital channels
• Collaborating with content creators, designers, marketers, and stakeholders
• Identifying content gaps and opportunities throughout the customer journey
• Monitoring content performance and delivering actionable insights
• Ensuring brand consistency, messaging alignment, and content quality
• Staying up to date with content, digital marketing, and consumer behaviour trends

Education:

• Diploma or Degree in Marketing, Communications, Journalism, English, Digital Marketing, or a related field

Experience:

• Minimum 3-5+ years of experience in Content Strategy, Content Marketing, Digital Marketing, or a related field
• Proven experience developing and executing successful content strategies across multiple channels
• Experience using content performance data to optimise engagement and business outcomes
• Exposure to SEO, content management systems, and marketing automation platforms will be advantageous

Skills:

• Strong understanding of content strategy, content marketing, customer journeys, and audience engagement
• Experience developing content plans, editorial calendars, and content governance frameworks
• Knowledge of SEO best practices, keyword research, and content optimisation techniques
• Proficiency with content management systems, analytics tools, and reporting platforms
• Strong analytical skills with the ability to translate data into actionable content recommendations
• Excellent communication, storytelling, editing, and stakeholder management skills
• Strong project management and organisational abilities
• Experience with AI-assisted content tools, marketing automation, and content personalisation will be advantageous
• Relevant content marketing, SEO, or digital marketing certifications will be advantageous

Apply now!