Area Sales Manager – Consumer Goods
Unilever • Durban, KwaZulu-Natal, ZA
30+ days ago
Job description
Job Overview
Unilever is looking for a results-driven Area Sales Manager to oversee sales operations for its FMCG portfolio in Durban and surrounding regions. The successful candidate will manage retail and distribution channels, implement strategic sales plans, and drive revenue growth. This role requires a dynamic sales professional capable of leading a regional sales team, expanding market presence, and maintaining strong relationships with distributors, wholesalers, and retail partners. The Area Sales Manager will analyze market trends, identify growth opportunities, and optimize product availability and visibility across retail outlets.
Key Responsibilities
- Develop and implement area sales strategies to achieve revenue targets
- Lead and mentor a regional sales team
- Build and maintain relationships with distributors, retailers, and key accounts
- Monitor sales performance metrics, KPIs, and territory reporting
- Conduct market research and competitor analysis
- Implement trade marketing initiatives, promotions, and merchandising strategies
- Ensure product availability and shelf visibility
- Identify new business opportunities and market segments
- Collaborate with marketing and operations teams to enhance customer experience
- Prepare sales forecasts and performance reports
Required Skills and Competencies
- Strong experience in FMCG sales and distribution
- Excellent communication, negotiation, and leadership skills
- Ability to analyze sales data and market trends
- Proficiency in CRM systems and sales reporting tools
- Strong customer relationship management skills
Benefits
- Competitive salary with performance bonuses
- Health insurance and wellness programs
- Professional development and trainingOpportunities for career growth in a multinational FMCG company
- Employee incentives and recognition programs
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