SUMMARY:
Calling all digital creatives!
Have you ever combined marketing, web technology, and user experience to create digital platforms that engage, convert, and drive business growth?
As businesses continue to put digital at the heart of their growth strategies, demand is growing for Marketing Web Specialists who can create seamless, high-performing online experiences and turn digital platforms into powerful business tools.
Across the Digital, Technology, eCommerce, SaaS, and Marketing sectors, exciting career opportunities are emerging for professionals who can bridge marketing, technology, and user experience.
If you’re passionate about digital innovation, optimising online experiences, and creating measurable impact, your next career move could be closer than you think.
POSITION INFO:
Expect opportunities that may include: Managing and optimising websites to improve performance, engagement, and conversions Implementing website updates, landing pages, and campaign-related digital assets Monitoring website analytics and user behaviour to identify optimisation opportunities Improving website UX, navigation, accessibility, and conversion pathways Supporting SEO implementation and technical website best practices Managing content updates through CMS platforms Collaborating with marketing, content, design, and development teams Conducting website audits and recommending performance improvements Implementing tracking, tagging, and conversion measurement requirements Staying up to date with web, marketing, and digital experience trends Education: Diploma or Degree in Marketing, , Web Development, Information Systems, Computer Science, or a related field Experience: Minimum 3-5+ years' of experience in Website Management, Digital Marketing, Marketing Operations, or a related field Proven experience managing and optimising websites to support marketing and business objectives Experience working with CMS platforms, website analytics, and conversion optimisation initiatives Exposure to SEO, UX, , marketing automation, or web development projects will be advantageous Skills: Strong understanding of website management, digital marketing, and customer experience principles Proficiency with CMS platforms such as WordPress, Webflow, Drupal, Shopify, or similar platforms Experience with Google Analytics 4 (GA4), Google Tag Manager, Looker Studio, and website reporting tools Knowledge of SEO, UX\/UI best practices, conversion rate optimisation (CRO), and website accessibility standards Understanding of HTML, CSS, and website development concepts Experience implementing tracking, tagging, and performance measurement frameworks. Strong analytical and problem-solving skills with a data-driven mindset Excellent communication, stakeholder management, and project coordination abilities Relevant certifications in Google Analytics, Digital Marketing, UX, Web Management, or related disciplines will be advantageous
Market Web Specialist • Cape Town, South Africa
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