Job description
Purpose Statement
We're looking for a senior Design Lead to help protect and evolve our brand and promote a favourable, consistent market profile by leading and overseeing a team responsible for:
- Designing and developing concepts for Marketing and other departments in a visual language consistent with the brand
- Creating conceptual positioning, design and campaign elements for existing and new products launched to market
- Taking overall responsibility for the creative team where required
- Co-leading (in collaboration with the Copy Lead) and coordinating the delivery of exceptional Above the Line (ATL) and Below the Line (BTL) campaign elements
- Acting as custodian of the brand from a visual communications design perspective, promoting consistency and advising on correct communications design usage to support business objectives
Experience
Minimum:
- 6 7 years' proven experience in an advertising and communications environment, with specific exposure in an advertising agency or internal studio environment as a designer
- Proven experience across brand design, traditional design and conceptual design
- Proven experience delivering large, integrated campaigns
- In-depth, hands-on experience with Adobe Creative Cloud and Figma
- Proven experience leading a team, managing projects, and mentoring designers
- Retail marketing and branding experience
- Proven experience with design systems
- Exposure to a variety of brands and brand work
- Experience in Art Direction
- Ideation and prototyping
- Presentation and virtual collaboration techniques
- Experience working on multiple brands simultaneously
- Experience taking leadership for projects/assignments in a high-performance team, dealing with volume in a fast-paced, high-pressure environment
Ideal:
- Experience in the application of web and social media campaigns
- Experience in mobile app UI design
- Experience in web animation
- JIRA experience and working in sprints
- 3D & animation development
- Prototyping and user testing
- Previous supervisory/people management experience
Qualifications
Minimum: A relevant tertiary qualification in Design
Ideal: A relevant post-graduate qualification in Design
Knowledge
Minimum:
- Industry-standard design software (Adobe Creative Cloud, Figma, etc.)
- Presentation and virtual collaboration techniques
- Microsoft Office (Word, Excel, Outlook)
- Design techniques, trends and skills
- Technology related to the design/advertising industry
- The advertising and creative process
- Ideation and prototyping
- Digital marketing and marketing technology
Ideal:
- Tools such as Jira, Confluence, etc.
- Influence of Machine Learning and AI on design principles
- Behavioural sciences
Skills
- Attention to Detail
- Communication Skills
- Interpersonal & Relationship Management Skills
- Presentation Skills
- Problem-Solving Skills
- Strong team leadership and mentorship ability
- A collaborative, ego-free approach culture fit is essential; we're looking for someone who leads with humility, values the team over individual credit, and fosters a positive, supportive working environment