Digital Insights Analyst

This is an opportunity for someone who enjoys working across multiple datasets, spotting patterns that others may miss, and making information clear through reporting, dashboards and visual storytelling. You will play an important role in turning performance data into practical recommendations for clients and agency teams.

What you’ll do

• Collect, clean, validate and analyse data from a wide range of sources, including websites, mobile apps, e-commerce platforms, social media, media reports, advertising channels, consumer data and market-trends platforms.
• Apply robust data-quality and governance practices to ensure reporting is accurate, consistent and reliable.
• Interrogate campaign, channel, consumer and category datasets to identify trends, correlations, performance drivers and opportunities for improvement.
• Develop clear reports, visualisations, charts, dashboards and data stories that support decision-making across Strategy, Client Service, Creative and Digital teams.
• Translate analysis into concise, commercially relevant insights and actionable strategic recommendations.
• Support the development of post-campaign analyses against agreed campaign objectives, KPIs and briefing parameters.
• Produce regular channel and campaign-performance reports, highlighting key metrics, trends, learnings and optimisation opportunities.
• Maintain consistency across reporting templates, data definitions and deliverables.
• Research new analytics approaches, data sources, tools, industry trends and relevant thought leadership.
• Share useful learning, data best practice and fresh insight with the wider team and agency.