Account Executive

We are seeking a well-networked, confident, and highly presentable Account Executive with a passion for Out of Home (OOH) media sales and business development. A strong understanding of advertising, client relationship management, and new business development is essential.

Key Responsibilities

Sales & Business development

• build, develop, and grow revenue within a portfolio of agencies and direct clients.
• achieve monthly and annual revenue targets as agreed with line management.
• identify and secure new business opportunities within the health, wellness, pharmaceutical, medical, and consumer lifestyle sectors.
• accurately capture and maintain all sales activity, pipeline, and client data on the company CRM system.
• promote Planet Media's media platforms, advertising solutions, and content offerings to agencies and direct clients.
• drive regional and national advertising spend through strategic client engagement.
• develop and maintain strong relationships with key decision-makers, marketing managers, brand managers, and agency personnel.
• proactively identify opportunities and present relevant advertising and sponsorship proposals.

Client Management

• obtain and interpret client briefs accurately.
• develop a thorough understanding of client objectives and campaign requirements.
• identify upsell and cross-sell opportunities within existing client portfolios.
• enhance and refine client briefs where necessary to maximize campaign effectiveness.
• maintain regular contact with clients to stay informed of future marketing activities and advertising opportunities.
• deliver exceptional customer service and account management.

Proposal development & Campaign management

• prepare detailed costing schedules and campaign proposals.
• ensure all proposals align with client objectives, budgets, and Planet Media offerings.
• collaborate with internal teams to develop compelling and innovative solutions.
• review and revise proposals with relevant stakeholders prior to submission.
• monitor campaign performance and provide post-campaign feedback where required.
• prepare post-campaign reports and leverage performance insights to drive renewals and incremental spend.

Market Intelligence

• keep abreast of industry trends, competitor activities, and emerging opportunities within the media and healthcare sectors.
• maintain knowledge of developments within health and wellness brands, and related industries.
• identify market gaps and recommend strategies to grow market share.

Minimum Requirements

• minimum 3-5 years' experience in a Out of Home (OOH) media sales (Direct & Agency).
• strong understanding of OOH media sales, advertising solutions, and integrated marketing campaigns.
• high proficiency in Microsoft Office suite (Excel, Word, Powerpoint, Outlook) and internet applications.
• own reliable motor vehicle and a valid driver's license.
• established health & wellness industry network and client relationships will be advantageous.

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