SEO Analyst

About the Role

Our client is seeking a detail-oriented SEO Analyst to join their dynamic marketing team, operating on a hybrid model from Mossel Bay . You will play a critical role in enhancing our online visibility and driving organic traffic through strategic search engine optimization initiatives. This position requires a blend of analytical prowess and technical understanding to identify opportunities, implement improvements, and track performance. You will work closely with content creators and web developers to ensure our digital presence ranks highly across search engines.

Key Responsibilities

• Conduct thorough keyword research and competitive analysis to identify optimization opportunities.
• Implement on-page and off-page SEO strategies, including technical SEO, content optimization, and link building.
• Monitor website performance using tools like Google Analytics and Search Console, identifying technical SEO issues and areas for improvement.
• Develop and present regular reports on SEO performance, providing actionable insights and recommendations to stakeholders.
• Stay up-to-date with the latest search engine algorithms and SEO best practices, adapting strategies accordingly.

Requirements

• Proven experience in SEO analysis and implementation, with a strong track record of improving search rankings.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.
• Solid understanding of technical SEO principles, including site speed, mobile-friendliness, and schema markup.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data.
• Strong communication skills, with the ability to explain technical SEO concepts to non-technical audiences.

Benefits

• Competitive annual salary and performance-based incentives.
• Hybrid work arrangement offering flexibility with office presence in Mossel Bay .
• Comprehensive medical and retirement benefits package.
• Opportunities for continuous learning and professional certifications in SEO.
• A collaborative team environment focused on data-driven results.

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