Product Marketing Specialist

På ABB hjälper vi industrier att bli mer resurseffektiva och renare - och varje person här bidrar till resultaten. Du kommer att få möjlighet att leda, få stöd att växa och kunna vara stolt över den påverkan vi skapar tillsammans. Gå med oss och hjälp till att driva det som driver världen.

Denna position rapporterar till:

Marketing & Sales Manager

Your role and responsibilities

In this role, you will have the opportunity to implement product marketing strategies in line with global product strategy in assigned area to meet business objectives. Each day, you will implement marketing activities and support Sales organization in driving sales and services for respective products. You will also showcase your expertise by driving sales efficiency by providing appropriate product knowledge information and training.

This role has the work model: Onsite.

This role is contributing to the Electrification Service Business Area in South Africa..

You will be mainly accountable for:

• Implementing the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
• Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
• Focusing on achievement of orders and driving continuous improvement in the Net Promoter Score (NPS).
• Executing annual marketing plan in collaboration with relevant division and/or product groups.
• Developing business plans focused on driving business development for a defined market.
• Coordinates market analyses with the Sales team and defines appropriate forecasts and plans related to product marketing.
• Evaluates and shares customer research, market conditions, and competitor data.
• Oversees the sales execution for assigned products by providing relevant materials and guidance to the Sales team(s).
• Drives sales efficiency by providing appropriate product knowledge information and training (both technical and sales) to each salesperson.

Collaboration/ Leadership

• Provides product and technical support to the Sales team.
• Builds and maintains strong relationships with new and existing customers to ensure ongoing customer satisfaction.
• Collaborates with the Order Handling and the Logistics team to ensure operational efficiency in inventory management and customer satisfaction on delivery.
• Facilitates knowledge sharing and cross-collaboration

Qualifications for the role

• National Diploma/BTech/ BEng Electrical Engineering
• 8 years relevant experience
• Proven experience of LV and Medium Voltage Switchgear

We want you to bring your full self to work—your ideas, your energy, your ambition. You'll have the tools and freedom to grow your skills, shape your path, and take on challenges that matter. Here, your work creates impact you can see and feel, everyday.

More About Us

We value people from different backgrounds. Could this be your story? #MyABBStory

Preference will be given to candidates from designated groups, including persons with disabilities, in line with the company’s Employment Equity Plan and Employment Equity Act requirements.

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. That's why we welcome people from all backgrounds and experiences.

För att bygga en renare och smartare framtid krävs alla sorters människor: de nyfikna, de modiga och de kreativa. Därför välkomnar vi människor med alla bakgrunder och erfarenheter.

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