Senior Media Strategist

About the Role

Our client is looking for a strategic and visionary Senior Media Strategist to lead their remote-first communication efforts. This role is critical in developing and executing cutting-edge media campaigns that drive brand awareness and engagement on a national scale. You will be responsible for identifying emerging media trends, leveraging data analytics to inform strategy, and guiding the execution of impactful PR initiatives. As a key member of the Media & PR team, you will operate in a fully remote capacity, collaborating with a diverse, distributed team to achieve ambitious communication goals from anywhere in the world.

Key Responsibilities

• Develop and oversee the execution of integrated media strategies across traditional and digital channels.
• Analyze campaign performance data, market trends, and competitor activities to optimize media spend and tactics.
• Build and maintain relationships with key media contacts and industry influencers nationally and internationally.
• Manage PR budgets effectively, ensuring maximum ROI on all media outreach activities.
• Lead and mentor a team of PR professionals, fostering a culture of innovation and excellence.
• Prepare comprehensive reports and presentations for senior leadership on campaign results and strategic recommendations.

Requirements

• Master's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 7 years of progressive experience in media strategy, PR, and campaign management, with a significant portion in a senior capacity.
• Proven track record of developing and executing successful large-scale media campaigns.
• Expertise in media analytics tools, market research, and audience segmentation.
• Exceptional leadership, strategic thinking, and problem-solving abilities.
• Experience working effectively in a remote , collaborative team environment.

Benefits

• Highly competitive salary and generous bonus structure.
• Comprehensive health, dental, and vision insurance.
• Remote work stipend and flexible working hours.
• Generous paid time off and parental leave policies.
• Significant opportunities for career advancement and professional development in the Media & PR field.

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